* U.S. Enhanced Nurses E-mail
* INOM Real Estate Buyers and Responders
* RFM Do-it-Yourselfers
* Discovery Girls Donors
* Rich and Famous Millionaires of America
* Prize Drawing Subscribers U.K.
* Play the World
* Oxmoor House Second Shipment PIP
NEW LISTS
U.S. Enhanced Nurses E-mail
This database consists of 532,000 e-mail addresses enhanced with Donnelley lifestyle data. Matching postal addresses are available. State licensing records are the source.
Selections: Age, gender, credit card, income, ethnicity, homeowner, home value, length of residence, presence/age of children, lifestyle, license type/number, specialty birth date, license issue/expiration date, phone number, state/SCF/ZIP
Price: $175/M
Contact: Walter Karl Inc., Lori Colantunono at 845-732-7089 or [email protected]
INOM Real Estate Buyers and Responders
Buyers included in this file spent $67 to $400 during the second quarter to attend seminars to learn about investing in residential real estate. The count is 11,593. Some subsequently spent $800 to $1,400 on pricier seminars. The sources are direct mail (40%), Internet (30%) and other advertising.
Selections: Gender, state/SCF/ZIP
Price: $135/M
Contact: Macromark Inc., Mary Ellen Meyer (845-230-6300, ext. 324; [email protected]
RFM Do-it-Yourselfers
Roughly one-third of the 580,000 individuals named on this 12-month file are women. This file is comprised of subscribers to magazines offering do-it-yourself information, as well as individuals who entered sweepstakes or responded to online surveys, in addition to public records.
Selections: Monthly hotline, state/SCF/ZIP
Price: $105/M
Contact: Beach List Direct, Patrick Kagan (615-356-1100, ext. 7310; [email protected])
Discovery Girls Donors
Here’s a list of subscribers to a magazine for girls who’ve also been identified as donors. A total of 37,950 subscribers are available, including 14,244 from the last 12 months. These individuals’ average household income is $70,000. The sources include direct to publisher (52%), agents (35%) and direct mail (13%).
Selections: Hotlines, age, source, state/SCF/ZIP
Price: $95/M
Contact: Millard-Mokrynski Group Inc., Tisha Tyler at 619-303-0654 or [email protected]
Rich and Famous Millionaires of America
More than 2.6 million names have been assembled on this list. Sources consist of real estate records including home value and filings with the federal Securities and Exchange Commission.
Selections: Hotlines, age, donor, gender, income, marital status, net worth, phone number, state/SCF/ZIP
Price: $95/M
Contact: VentureDirect Worldwide, John Serrano (212-655-5135 [email protected])
Prize Drawing Subscribers U.K.
Some 120,000 names generated from a paid subscription service in the United Kingdom are available. These individuals entered direct mail or e-mail sweepstakes.
Selections: Age, gender, homeowner, household income, lifestyle
Price: $190/M
Contact: Interactive Marketing Solutions, Chris Meehan (845-624-1155; [email protected])
Play the World
Some 20,000 paid sweepstakes players are named on this of French consumers. Sixty percent are women. The list owner requires reciprocation. Direct mail is the source.
Selections: Hotline, geography
Price: $250/M
Contact: Regency Direct Mail Ltd., Sanj Aggarwal (604-853-3035; [email protected])
NEW INSERT MEDIA
Oxmoor House Second Shipment PIP
Some 300,000 book buyers who receive a second automatic shipment will be targeted in November with package inserts. The majority of these customers are women, average age 56, with a $57,151 average income. Inserts must be between 3 by 5 inches to 5-3/4 by 8-1/2 inches. Inquiries for inserts heavier than one-quarter ounce will be considered.
Price: $40/M
Contact: Specialists Marketing Services Inc., Robin Neal (201-865-5800, ext. 2028; [email protected])
Network
