Listline e-Newsletter 05/15/07

* Prime Earners
* AbsoluteROI Infinite Response
* Shop at Home Lifestyle Collection
* Trigger Base Master File
* First Care Insurance Responders
* A Better You
* Recovery Overcharge Consultants
* Walthers Model Railroad PIP
* Classified

NEW LISTS

Prime Earners
The Prime Earners list group includes files for targeting golfers, seniors, baby boomers and credit cardholders, among others. Counts range from 79,000 to 619,000. The concentration of individuals named here with $110,000 annual incomes reportedly is seven times greater than the national average. Direct mail is the source.
Selections: Hotlines, ailments, dollar amount, dwelling type, estimated household income, ethnicity, age, family position, gender, height/weight, homeowner, length of residence, mail order buyers, mail responsive, marital status, net worth, occupation, race, telephone numbers, state/county/SCF/ZIP
Price: $105/M
Contact: Beach List Direct, Patrick Kagan (615-356-1100, ext. 7310; [email protected]

AbsoluteROI Infinite Response
Separate lists — including travel sweepstakes responders, payday loan applicants and discount coupon requesters — will soon be available from the AbsoluteROI Infinite Response database. The main database introduced in April contains more than 41 million names. The source for this data is the Internet.
Selections: Monthly hotline, age, date of birth, gender, household income, interest category, presence of children, telephone numbers, state/SCF/ZIP
Price: $70/M (base)
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected]

Shop at Home Lifestyle Collection
Some 1 million consumers who requested catalogs or made purchases are listed here. The Shop at Home catalog offers products in partnership with more than 490 catalogers ranging from small niche books to international brands.
Selections: Lifestyle, hotlines, adult’s/child’s age, marital status, presence/number of children, income, ethnicity, gender, state/SCF/ZIP
Price: $80/M
Contact: Mal Dunn Associates Inc., Kathy Fontana (845-278-1342; [email protected]

Trigger Base Master File
Those who recently moved or obtained a new line of credit are named on this master file. The count exceeds 1 million names. The sources are utility companies, debt consolidation/credit repair services and credit card activations.
Selections: Hotlines, age, gender, income, homeowner, presence of children, mail order buyers, state/SCF/ZIP
Price: $80/M
Contact: Focus USA, Chris Morgan (603-673-3473; [email protected]

First Care Insurance Responders
This file identifies nearly 1.7 million who purchased health insurance for coverage not offered on their primary policies. Telemarketing is the source.
Price: $80/M
Selections: Monthly hotline, age, gender, income, marital status, homeowners, state/SCF/ZIP
Contact: Listdata Management Services Inc., David Brill (845-357-1881; [email protected]

A Better You
Responders to self-improvement offers can be found on this file. The count for the last three months is 587,475. This compiled data has been enhanced with information from two direct mail sources.
Price: $80/M
Contact: Fasano and Associates, Mariam Damaryan (818-728-9030, ext. 122; [email protected]

Recovery Overcharge Consultants
More than 10,000 business opportunity seekers’ names generated during the first quarter are listed. These individuals indicated an interest in starting a home-based business. The average sale was $50, paid by check. Direct mail is the source.
Price: $105/M
Contact: Impulse Media, Kristine Falconieri (203-825-4625; [email protected]

NEW INSERT MEDIA

Walthers Model Railroad PIP
Wm. K. Walthers Inc. has started a package insert program targeting customers who bought model railroad supplies. Up to four inserts will be accepted in each of more than 157,000 packages shipped annually. Inserts can be up to 5-1/2 by 8-1/2 inches; maximum weight is a quarter ounce.
Price: $60/M
Contact: Estee Marketing Group Inc., Deana Burrett (914-235-7080, ext. 16; [email protected]

CLASSIFIEDS

Classified
Account Manager

Infinite Media, a growing White Plains marketing firm, is seeking an Account
Manager to help manage our existing account base. The account manager
role provides the opportunity to develop long-term relationships with our clients and
to be involved in many aspects of direct marketing. The successful candidate
must have strong interpersonal, oral and written communication skills. B.A. or B.S.
degree required. We offer competitive salary, benefits and a career with a future! Send resume, cover letter and salary requirements to [email protected].

Time for a change? KMA might be right for you!

Key Marketing Advantage is looking for DM Industry experienced, goal-oriented team players to fill key sales and support positions as we aggressively expand our List Management, Brokerage and Database capabilities. If you would like to join our team of dedicated, innovative marketers in a corporate culture where integrity and exemplary service are the cornerstones, and hard work and dedication should bring personal satisfaction and financial reward, please e-mail your resume and salary requirements to Linda Bridson at [email protected] or fax to 203-744-9012.

Several Domain Names For Sale

Accepting offers

For details contact [email protected]

Americaneedschange2008.com

Ordermanagementpros.com

Seofulfillment.com

Thedmpros.com

Thelistpros.com

Vidclips4free.com

(www.nielsen.com/careers)

We are currently looking for a qualified candidate to fill the following open position:

List Rental Account Executive – New York, NY (Req # 2316)

The List Rental Account Executive will be responsible for generating list rental revenue from Nielsen Business Media’s client list, contacting NBM’s clients not utilizing list rental and generating new leads for list rental. The AE will be responsible for working with the list rental management company on behalf of client, overall performance and growth of list sales for assigned brands, territory management, develop telesales skills, and achieve/exceed assigned sales quotas.

Please visit www.nielsen.com/careers (www.nielsen.com/careers) to view the job description and to apply online. You can enter the requisition ID number listed above to take you directly to the position you are interested in.

The Nielsen Company is an equal opportunity employer.

TravelSmith Outfitters — List Rental Manager

About Us:

TravelSmith Outfitters, located in Novato, 30 minutes north of San Francisco, is the premier catalog and e-commerce retailer of travel apparel and accessories. We are currently seeking a List Rental Manager to work in our Marketing Department.

TravelSmith offers a comprehensive benefits package including 401k with company match, unique time off benefits, excellent work environment, and fantastic product discounts.

Position Summary:

The List Rental Manager will be responsible for planning, executing and analyzing TravelSmith’s customer acquisition programs and circulation plans as well evaluating the market place and making recommendation based on business needs. Additionally, responsible for all functions related to data processing as it pertains to service bureau as well as print and bind instructions to printer. Assist in the development and implementation of the Company’s overall mailing and marketing program with the goal of optimizing the company’s growth and profitability.

For a full detail of position responsibilities and qualifications visit our posting on the DIRECT JOBZONE at jobzone.directmag.com/index.php?a=2&b=774

To Apply:

Submit letter of interest and resume with salary requirements to Human Resources or e-mail to [email protected]