* TechRepublic Enterprise Spotlight E-mail
* MarketWatch Postal
* American Livestock Supply
* Ogden Natural Lifestyles
* Traders Library Opt-in E-mail
* Triad Learning–Small Business
* Hispanics Actively Seeking Assistance
* Small Business Review Online Newsletter
* Correction
NEW LISTS
TechRepublic Enterprise Spotlight E-mail
The e-mail addresses of 322,215 information technology professionals are on this file. Those listed purchased products from TechRepublic or registered online at www.techrepublic.com.
Selections: Number of employees, SIC code, job function/title, interests, newsletters, gender, primary business, state/SCF/ZIP
Price: $300/M
Contact: Worldata, Jay Schwedelson at 561-393-8200, ext. 176 or [email protected]
MarketWatch Postal
Financial/business news publisher MarketWatch Inc. is offering a list of 55,409 U.S. and 2,894 Canadian postal addresses. MarketWatch operates Web sites where visitors consented to be included on the file. Seventy-nine percent of those listed are men.
Selections: Gender, state/SCF/ZIP
Price: $145/M (U.S.addresses); $350/M (Canadian addresses)
Contact: Lake Group Media Inc., Daniel Baldino at 914-925-2426 or [email protected]
American Livestock Supply
American Livestock Supply Inc. has a list of veterinary product buyers. There are 44,577 names available from the last 12 months, plus segments with 64,736 last-24-month buyers and 15,501 multibuyers. The average unit of sale was $180. Among the products sold were wormers, vaccines, nutritional supplements and other items for farm animals. The sources are a catalog and the company’s Web site.
Selections: Gender, state/SCF/ZIP
Price: $110/M (last-12-month buyers)
Contact: Mail Marketing Inc., Joann O’Rourke at 201-750-3222, ext. 26 or [email protected]
Ogden Natural Lifestyles
Ogden Publications Inc. recently assembled this master file from lists of subscribers to its titles Natural Home and Garden magazine, Mother Earth News, The Herb Companion, and Herbs for Health. Nearly 280,000 names are listed. No telemarketing is allowed.
Selections: Hotlines, gender, paid, source, state/SCF/ZIP
Price: $100/M
Contact: ALC Data Management, Rich DiVirgilio or 914-524-5227 or [email protected]
Traders Library Opt-in E-mail
E-mail addresses of 95,611 book buyers are available from Traders Library. Some 72,120 customers from the last 12 months and 41,091 last-six-month buyers are listed. The average customer ordered three books on investing.
Selections: Hotlines, state/SCF/ZIP
Price: $315/M (last-12-month buyers)
Contact: Rickard List Marketing, Lisa Hamilton at 631-249-8710 or [email protected] and DJ Giacopino at 631-249-8710 or [email protected]
Triad Learning–Small Business
Triad Learning Systems has an Internet-generated list of small business owners and entrepreneurs. More than 46,800 buyers’ names are available on postal, e-mail and telemarketing file segments. Those listed spent $1,500 to $8,000 for consulting or mentoring products and services.
Selections: One per site, SIC codes, telephone numbers, province, state/SCF/ZIP
Price: $150/M (postal); $275/M (e-mail)
Contact: Names and Addresses Inc., Sara Bryan at 815-354-7272 or [email protected]
Hispanics Actively Seeking Assistance
Those who responded to promotions for prepaid cell-phone or long-distance telephone services and various credit offers are on this 138,578-name list. Most of these consumers are 28 to 48 years old and earn $25,000 to $45,000 a year. Telemarketing and direct mail are the sources.
Selections: Monthly hotline, gender, state/SCF/ZIP
Price: $100/M
Contact: Carney Direct Marketing Inc., Jim Kellough at 800-240-3349, ext. 316 or [email protected] and Maureen Digan 866-761-5971 or [email protected]
Small Business Review Online Newsletter
Prism Business Media Inc. offers a list of 450,000 subscribers to its e-mail newsletter Small Business Review. This e-mail file is derived from subscribers to several controlled circulation magazines. (Prism publishes Direct Listline.)
Selections: Telephone numbers, job title, number of employees, sales volume SIC codes, state/SCF/ZIP
Price: $265/M
Contact: Walter Karl Inc., Kathleen Gaynor at 646-336-4153 or [email protected]
Correction
The contact for the Prefer Network P2 database is Tony Troiano at 201-487-8181, ext. 632 or [email protected] (Listline, Feb. 7).
Network
