J. Brown hires branding veterans

Co-marketing agency J. Brown has hired Bernie Trueblood as its new VP-marketing, and Ed Zambie has filled the newly created position of VP-sales promotion.

Trueblood has extensive agency experience, including several years as the principal of an agency he founded. He is also the author of the PROMO Primer, and a frequent contributor to PROMO Magazine.

Zambie was most recently director of promotions on the Burger King account for Coca-Cola USA; he also has nine years of experience on the agency side supporting McDonald’s.

“With their diverse backgrounds and passion for innovation, Bernie and Ed bring unique capabilities, insights and skill sets to the table,” said Jon Kramer, J. Brown CEO.