A marketer has come forward claiming to have been ripped off in a business-to-business e-mail list deal with Coral Springs, FL-based data vendor Target Point Media.
According to Barry Sokol, vice president of Farmington Hills, MI-based PL Marketing, the promotional products marketing firm in February paid Target Point $2,500 for a 50,000-record list of marketing executives and their contact information. The list was intended for an e-mail campaign.
Target Point
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