Euro RSCG Interaction has merged with EHS Brann Digital to create a new digital arm for the Euro RSCG ad group.
Employees from the two UK operations will now enter a three-week “consultation” process, raising the prospect of job losses where roles are duplicated.
According to news reports, the two agencies will form Euro RSCG 4D Digital, which will be based at Brann’s headquarters in Clerkenwell, UK.
Anne Davis, former managing director of Euro RSCG Interaction, will lead the new agency.
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