Interactive promotions agency ePrize has promoted Alesya Opelt to vice president of marketing, a new post.
In her new role, Opelt is responsible for leading the agency’s marketing initiatives, public relations activities and internal and external events for the company’s offices in Detroit, New York, Los Angeles, Dallas, Chicago and London. The post took effect Jan. 1.
Opelt joined ePrize more than five years ago. Most recently, she worked as senior director of marketing where she was responsible for the creation of the annual ePrize Interactive Promotion Summit, scheduled to be held April 30 through May 2 in Las Vegas.
She is also credited with leading the successful media launch last year of the Caffeine Promotions Platform, an online do-it-yourself tool for small to medium-sized businesses to run online sweepstakes and coupons.
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