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Chief Marketer This Week August 3, 2018
Kristin Bell + Kids = Catchy Campaign for Old Navy
The campaign is not only a way for Old Navy to drive store traffic, but it also taps into its cause platform ONward!  More…
 
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Domino's Enters Esports with Other Heavy Hitters
Domino's has signed on as a presenting partner of Gfinity, scoring exclusivity within the quick service restaurant sector. More…
 
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Voice-Activated Technology Goes Mainstream: Are You Ready?
Smart speakers are now owned by 43 million people in the U.S.: That’s a huge audience that needs to be understood by marketers. More…


Tweet Storm Brews Over “Urban Renewal Brewery” Name
Things don't always go as planned, do they? More…
 
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3 Steps to Rewrite Your Organizational Structure and Meet Marketing Goals
Is the structure of your in-house marketing team getting in the way of your goals? Get some tips for the right approach for your team. More…


BK Stunt Tackles Unfairness of Pink Tax
Using one of its restaurants as a back drop, Burger King filmed unsuspecting female customers as they were charged more than men for the same box of fries. More…

 
 
Job Opportunities

Senior Publicist
Boston Symphony Orchestra, Boston, MA

Assistant Vice President, Public Relations
National Council for Behavioral Health, DC

Product Marketing Manager - Communication Infrastructure - Bilingual Chinese
Skyworks Solutions, Inc., Irvine, CA

CommTech 4, Network Maintenance
Comcast, Boca Raton

Global Technical Marketing Manager - Pharma Solutions-Tarrytown, NY
BASF Corporation, Tarrytown, NY

MARKETING & OPERATIONS SUPERVISOR
El Camino College, Torrance, CA
 
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Read All About It: 2018 PRO Award Gold Winner Case Studies 

From buzz campaigns and digital marketing, to influencer programs and experiential activations, and beyond… this is your ‘look book’ into the best campaigns of the year—awarded by a panel of leading brand-side marketers. 

5 Keys to Successful Influencer Marketing: NOW ON DEMAND

Influencers can help brands extend their message in credible, relatable ways. How can you leverage these tastemakers and connect with your audience?

Register today for this free On Demand Conference. 

 
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