Email Optimization | Forming a True Sales-Marketing Partnership
Chief Marketer This Week July 6, 2018
Digital is the New Workout for Life Fitness
Today’s workout routine extends beyond the right treadmill. People looking to get fit want to measure their progress digitally, which is opening a new world of marketing opportunities for Life Fitness. More…
 
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Ant-Man and the Wasp Drive Hyundai Cross-Promotion
Hyundai is hoping for a heroic lift from "Ant-Man and the Wasp" with product placement to promote the 2019 Veloster hatchback. More…
 
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Want to Be More Creative? Embrace Your Limitations
Accepting limitations and rethinking your creative approach can lead to innovation in marketing, says artist Phil Hansen. Learn how he "embraced the shake." More…


Increasing B2B Social Screen Time With Video
Video is an essential way to engage B2B buyers—learn how brands like Avnet, AthenaHealth and Randstad are using it to connect in social channels. More…
 
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Special Report: Masters of Measurement
Chief Marketer takes a deep dive into the measurement strategies behind nominees for this year’s PRO Awards to see how they’re making sense of all the numbers.… More…


 
 
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University of Nebraska, Lincoln, NE

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MedPro Disposal, Naperville, IL

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Thermo Fisher Scientific, Tewksbury, MA

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Aramark, Huntsville, TX

Senior Counsel - TV/ Media Production and Corporate Transactions
Sesame Workshop, New York, NY
 
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Special Report: Leveraging Personalzation
Discover tips for using data to show customers that you really get them in this new Chief Marketer special report. 

2018 B2B Outlook  
Learn where your peers are investing their B2B lead gen dollars in this exclusive research report from the editors of Chief Marketer. 

 
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