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Chief Marketer This Week June 15, 2018
Moët Celebrates Life’s Memorable Moments
Moët & Chandon took a hiatus from advertising, but is back in a big and bubbly way with a new global ad and star-studded event. More…
 
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Five Secrets to Winning Women’s Trust in Your Brand
Join Bruce Henderson June 19th in NYC at "Marketing to Women in the #MeToo Era" to share ideas and actionable steps you can take right to transform best intentions into meaningful change. More…
 
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Understanding Why Micro-Segmentation is Critical to Digital Experiences
Here's a how-to on achieving success through highly targeted segmentation —down to the micro level—that generates a personalized digital experience. More…


Coke Cans Promote Peace & Hope for Trump Summit
Coke joined in this week's historic summit between U.S. President Donald Trump and North Korea's Kim Jong Un using social media and a digital billboard. More…
 
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Arizona Iced Tea Brothers Talk NYC Pop-Up Shop
Arizona Iced Tea Arizona Beverages owners and brothers chat about the pop-up retail shop opened to celebrate its 25th anniversary. More…


IHOP Flips "P" for "b" and Social Goes Wild
IHOP fans had plenty to say when it sent out a cryptic note on social that it was changing its name to IHOb. More…

 
 
Job Opportunities

College Public Relations Manager
Los Angeles Community College District, Los Angeles, CA

Public Information Officer
Los Angeles Community College District, Los Angeles, CA

Director, Radio Programming
KQED, San Francisco, CA

Marketing Manager
EAB Tool Company, Delta, Canada

Sharepoint Support Engineer
EMCORE Corporation, Alhambra, CA

Marketing Manager - Real Estate (173317)
Ballard Spahr LLP, Philadelphia, PA
 
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VIEW FROM THE TOP

20 CMOS sound off on the trends, challenges and opportunities B2C and B2B marketers face in 2018. 

 
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