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Chief Marketer This Week June 1, 2018
The New Rules of Using Feminism in Marketing
The international movement against sexual harassment and assault, #MeToo, has raised the stakes for brands who want to engage female consumers. More…
 
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You be the Judge: A Peek at the Top Promotional Marketing Campaigns
The 2018 PRO Awards Gala is just around the corner. Network with peers and brands. Steal winning ideas. Eat. Laugh. Here's a peek at handful of outstanding finalist's campaigns. More…
 
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Emotions Matter When it Comes to Engagement: Report
What two emotions engage readers the most online? Nostalgia and schadenfreude, according to new research from online news site Topix. Topix analyzed its top 50 highest grossing stories over the last five years, to see which pieces engaged the most readers… More…


LG to Wash Bonnaroo Festival Goers Clothing for Vintage Clothing Swap
Festival marketing is a hot topic and LG has joined the ranks with an expansive, interactive experience at Bonnaroo. More…
 
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What Makes Up the Ideal Marketing Team?
Forbes argues that using job titles breeds one united voice, a lack of variety and leads to less diversity of thought. More…


Amazon Goes Big With Jurassic World Video
To help promote the summer blockbuster “Jurassic World: Fallen Kingdom,” Amazon used video to show that you can order just about anything on the site, including, perhaps, even things that are extinct. More…

 
 
Job Opportunities

Director of University Marketing
Auburn University at Montgomery, Montgomery, AL

Director of University Marketing
Auburn University at Montgomery  , Montgomery, AL

Marketing Manager
Manufacturing Safety Alliance of BC, Chilliwack, Canada

Senior Culture Editor
Observer.com, New York, NY

DreamWorks TV - Storyboard Artist (CG Action Series, Fast and Furious)
NBC Universal, Glendale, CA

New Media Marketing Manager
Edvo, Los Angeles, CA
 
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VIEW FROM THE TOP

20 CMOS sound off on the trends, challenges and opportunities B2C and B2B marketers face in 2018. 

 
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