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March 3, 2017 |
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Snap a Guinness Mustache to Benefit Charity
The Guinness mustache, achieved with the first sip of the stout, is the focus of a social media campaign just in time for St. Patrick's Day. More…
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| PRO Awards: Call for Entries is Now Open |
Enter your best promotional marketing campaigns and put your agency or brand in the spotlight. 30 categories include:
• Events
• Sweepstakes
• Retail Marketing
• Digital |
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Virgin Atlantic Rallies Seattle With Free Flight Contest
The “Reignmakers” contest is one component in a two-day extravaganza, including street teams, flight attendants, swag, influencers, food and free flights. More…
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Mobile Budgets Up, Leadership Teams in Place: Adobe Mobile Maturity Survey
Real advancements are taking hold for mobile marketers, including tactics to measure the effectiveness of mobile and teams to create and publish mobile apps. More…
The Oscars, A Night of Mix-Ups and Standout Marketing
Storytelling, a growing marketing strategy on all channels, was the theme of the night for TV spots at the Oscars. More…
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Brawny Man, Cast Off in Favor of Strong Women
Brawny’s #StrengthHasNoGender campaign spotlights four “strong and resilient” women as the centerpiece of an integrated campaign—with some new updates. More…
Hey Sexy—B2C Sock Club Finds a Better Fit in B2B
Many young entrepreneurs are coming around to the allure of B2B after stumbling in their attempts to get a B2C venture off the ground. More…
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| Job Opportunities |
Communications Assistant
CropLife America, Washington, Dist. Columbia
Part-Time Healthcare Customer Service -- Mt. Sinai,NY
Telerent Leasing Corp., New York, NY
Global Product Marketing Manager, MR (2)
General Electric, Waukesha, WI
Global Product Marketing Manager, Analytics and Cloud
General Electric, San Ramon, CA
Sr Global Product Marketing Manager
General Electric, San Ramon, CA
Marketing Director
General Electric, Boston, MA
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Driving Phone Conversions: The Secret to AdWords, Facebook and Display ROI in 2017
If phone conversations play a role in the customer journey for your business, don’t miss this webinar, where you’ll learn strategies around phone conversions marketers now use to improve ROAS for AdWords, Facebook, and display.
PR Measurement Guide
Demonstrating the impact of your PR efforts is no simple task. Here is a roadmap for measuring your PR activities. Learn how to align PR objectives with business goals and prove your value within your organization.
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| The Chief Marketer Network Source Directory |
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