Email Optimization | Forming a True Sales-Marketing Partnership
Chief Marketer This Week November 9, 2018
Facebook Opens Pop-Up Shops in Macy's
Some 100 brands are the stars of Facebook's Holiday pop-up shops. More…
 
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EventTech 2018: Nov 12-14, Las Vegas
1,000 marketers from all over the world. 80+ action-packed sessions. Unlimited networking. All at the world’s largest marketing conference on how to rewire your live experiences with social media and technology. Register today before we sell out.
Schick, Planter's, Green Giant & Others Take Movember to Consumers
Check out how these brands are using their marketing know-how to ride the Movember movement. More…
 
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A Free On-Demand Webinar: How to Build an On-Demand Webinar Strategy
So you just gave this amazing webinar; the content was great, people loved it, but now what? As marketers we need to get more value out of our best content. Watch on-demand “How to Build an On-Demand Webinar Strategy” and learn best practices for building an on-demand webinar strategy. This is your chance to learn how to increase pipeline by building an on-demand strategy that will extend the reach of your content and the value of your webinars.
CMO's Go Back to Basics, Shift Budgets, Revitalize Brands: 2019 CMO Predictions
Forrester just released its 2019 predictions for CMOs—and what a year it will be. More…


It was a Tough Chip to Swallow—KFC’s Fries are Soggy and Cold Customers Cried
KFC UK has a plucky sense of humor and put that to good use in a sassy campaign after customers complained about its fries. More…
 
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Free Webinar On Demand: Improving ABM: Why the intersection of accounts and people matter
Account based marketing isn’t really anything new. After all, if you’re not targeting your best prospects, then you’re not really marketing, are you? In this new live webinar sponsored by Dun & Bradstreet, learn the tools and techniques you need to access the right data at the right time and enable a winning ABM strategy. Watch today!
Using Thought Leadership to Get Your Business Voice Heard Online
Writers can take thought leadership from bland to captivating with these six simple steps. More…


Three Trends Shaping the Future of Influencer Marketing
Consumers and marketers should be concerned about the authenticity of influencer marketing. Here's three trends to consider. More…

 
 
Job Opportunities

Product Marketing Manager, NGS Target Enrichment
New England Biolabs, Ipswich, Massachusetts

International Marketing Manager
Process Instruments, Inc, Bakersfield, CA

Marketing Manager-Director 
First Security Bank, Charles City, IA

Innovation Marketing Manager
Pharmavite, Northridge, CA

Product Marketing Manager
AlphaSights, New York City, NY

Automotive Marketing Director
Confidential, South Florida, FL
 
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The Modern Marketer Benchmark Survey

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The Chief Marketer and Oracle Marketing Cloud Modern Marketer Benchmark Survey webinar uniquely analyzes how leading companies and brands are approaching today’s top marketing issues and opportunities. The study also identifies the characteristics of modern marketers and quantifies how marketing is changing.

The insights presented in the webinar will help marketing executives make more informed decisions and improve your strategies and tactics.
 
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