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Chief Marketer Direct
September 9, 2014

 

Top 6 Holiday Retail & Consumer Trends
The kids are back in school, Halloween candy is in the stores and the December holidays are just around the corner. Here are six retail and consumer behavior trends marketers need to understand to stay ahead of the competition for the 2014 holiday shopping season.
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Biting Into Burger King’s Tim Horton’s Deal, Eh
Will Burger King make Tim Horton's less Canadian? Oh, the humanity! Read our take on the Big Fat Marketing Blog.
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Integrating SEO and Social Marketing
Digital marketing expert Dave Lloyd says that marketers need to integrate SEO and social marketing if they want to create the most effective marketing strategies for their companies.
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Emails We Love: Back to School Round-Up
Whether you're happy the kids are back in class, or dreading the return to routine, marketers want to get your attention in the inbox. Here's some of the back-to-school emails that caught our attention.
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Job Opportunities

Marketing Manager
Hypertherm, Inc., Hanover, NH

Digital Marketing Manager
Blauer Manufacturing, Boston, MA

Sales and Marketing Director
Sagora Senior Living, Vero Beach, FL

Custom Home Sales and Marketing Director
Sagora Senior Living, Melbourne, FL

Marketing Manager
Angels Healthcare Companies, Abington, MA

Marketing Manager, Gift Planning
Massachusetts Institute of Technology, Cambridge, MA

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Marketers must be able to accurately track Google SEO and PPC activity to optimize performance. This eBook explains the value of tracking calls back to specific Google keyword searches and PPC ads and how to do it.

 
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