Email Optimization | Forming a True Sales-Marketing Partnership
Chief Promo Marketer July 10, 2018
Masters of Measurement
Go behind the scenes with 2018 PRO Award winning brands like Barilla, the NHL, Marriott Rewards, March of Dimes and more and learn the measurement strategies behind their top campaigns. More…
 
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How to Ensure Superfans Don’t Become Super Critics
Superfans are your brand’s best promoters. But there’s a dark side—if you disappoint them, they can become super critics. More…
 
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Visa Starts a Conversation with Millennial Women About Money
Visa launched a new campaign this week that it hopes will get Millennial women talking more about their attitudes and behaviors around money. More…


3 Ways to Turn a Short-Term Sponsorship Into a Long-Term Engagement
Want to prevent your one-time branding moments from becoming flashes in the pan? Try on these three techniques that continuously put your product top of mind. More…
 
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Cracking the Code on Experiential: Actionable Data
Gleaning usable, actionable data and insights from experiences can crack the code on consumer behavior and improve live experiences—every single time. More…


Constellation Tees Up Partnership With PGA
A sponsorship with the PGA has helped Constellation promote its brand by showcasing energy efficiency on golf courses. More…

 
 
Job Opportunities

Communications Director
ACLU of Montana, Missoula, MT

AI Product Marketing Manager
SAS Institute, Cary, NC

Sr. Accounts Payable Coordinator
Altice USA, Bethpage, NY

Territory Account Manager
Avid Technology, Burbank, CA

Interview Producer, Amanpour & Co. - New York, NY
WNET, New York, NY

Marketing Manager
Clemens Food Group, Hatfield, PA
 
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2018 B2B Outlook  
Learn where your peers are investing their B2B lead gen dollars in this exclusive research report from the editors of Chief Marketer. 

 
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