Email Optimization | Forming a True Sales-Marketing Partnership | View Web Version
Chief Marketer Direct
 July 15, 2014

 
Banana Boat Takes New Marketing Tack for Men’s Sunscreen
Banana Boat skips the traditional sunny scenes in its new TV spots in favor of a new pitch for its new line of men's sunscreen.
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Wendy’s Mystifying Execution
Wendy's and StubHub get together to push Wendy's new Steakhouse Jr. Cheeseburger Deluxe.
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Free Frankenfood for All!
Spike TV marketed its new Frankenfood series with a mobile truck and plenty of free food.
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MITX and HubSpot Partner for Co-Located Boston Event
MITX and HubSpot have formed a partnership to unify their FutureM and Inbound conferences this September 15-18 at the Boston Convention & Exhibition Center.
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Snickers, Volkswagen, Visa, Nike Play in the World Cup
Dozens and dozens of brands are marketing with the World Cup. Check out the winners and losers.
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