| Email Optimization | Forming a True Sales-Marketing Partnership |
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June 5, 2018 |
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JCPenney CMO on Marketing to Women in the #MeToo Era
Marci Grebstein, on the job about one year, talks about the new "Style and Value for All" campaign and the importance of getting it right when marketing to women today. More…
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| Marketing To Women In The #MeToo Era |
| Join us on Tuesday, June 19th at espace where Chief Marketer presents Marketing to Women in the #METOO Era. A half-day workshop on creating thoughtful marketing programs that resonate with today’s women. Followed by the 2018 PRO Awards Gala Luncheon. REGISTER NOW! |
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Create Compelling + Engaging Content with Influencers
As businesses are increasing their influencer marketing budgets, it’s vital to ensure they’re getting the quality product and, ultimately, ROI they expect. Here's what you need to know. More…
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| Esports Business Summit |
October 1-3, 2018 | Caesars Palace, Las Vegas
Attend the one conference that connects the entire Esports econsystem. Group rates and early registration discounts available – see site for details |
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The New Rules of Using Feminism in Marketing
The international movement against sexual harassment and assault, #MeToo, has raised the stakes for brands who want to engage female consumers. More…
You be the Judge: A Peek at the Top Promotional Marketing Campaigns
The 2018 PRO Awards Gala is just around the corner. Network with peers and brands. Steal winning ideas. Eat. Laugh. Here's a peek at handful of outstanding finalist's campaigns. More…
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| Special Report sponsored by FullContact |
In this Chief Marketer Special Report sponsored by FullContact, learn how to leverage technology and data to create B2C and B2B campaigns that show your audience that you see them, you get them and you can give them what they need.
Download Now! |
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What Makes Up the Ideal Marketing Team?
Forbes argues that using job titles breeds one united voice, a lack of variety and leads to less diversity of thought. More…
Emotions Matter When it Comes to Engagement: Report
What two emotions engage readers the most online? Nostalgia and schadenfreude, according to new research from online news site Topix. Topix analyzed its top 50 highest grossing stories over the last five years, to see which pieces engaged the most readers… More…
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| Job Opportunities |
Inbound Sales Supervisor (Call Center)
Altice USA, Bronx, NY
Residential Direct Sales Representative
Altice USA, Bryan, TX
Global Channel Marketing Manager
Hewlett Packard Enterprise, Santa Clara, CA
Strategic Marketing Manager, Residential
Pentair, Cary, NC
Audio Mixing Engineer - New York, NY
WNET, New York, NY
Marketing Manager - Education
Aramark, Huntsville, TX
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| Related Content |
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FUTURE CMOS
What does it take to be a CMO? The better question might be, what doesn’t it take to be a CMO.
In this, our annual Future CMOs feature, we present 10 individuals we (and you) think have what it takes to move into the C-suite.
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| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. |
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