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Chief Promo Marketer June 30, 2015
5 Tips to Hit it Off with Consumers On Social Media
When a consumer reaches out to a brand through a social media channel, what’s the best way for the company to respond to their consumers? Here's five tips. More…
 
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The Rise of the ‘Deletist Consumer’
Why Privacy, Permissions and Preferences lie at the heart of long-term consumer relationships
Free Webinar On-Demand – Watch now!
Heinz Ketchup Says "Sorry" About the Porn
Heinz forgot to renew a QR code and wound up directing consumers looking for a contest site to a German porn site. Oops.  More…
 
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Optimizing Local Search Marketing in a Mobile World: From Clicks to Calls to Sales
Free Webinar On-Demand

 

Hear how you can drive your ROI from local search with optimized mobile marketing!
The Changing Role of the Executive Creative Director: Q&A
Matt Rand, Chief Creative Officer, Archer Malmo, talks candidly about the changing role of the executive creative director, working with Millennials and the technology craze. More…


Delta Faucets Breaks “Most People Showering at Once” World Record
An event staged by rEvolution for Delta Faucets set a Guinness World Record for the most people showing at one time. More…
 
SPONSORED BY:
Reach Prospects All Year Long—Online and in Print
Contact Cynthia Foristel (203) 899-8482 to learn more.
5 Essentials for Sampling Success
Sampling can be an effective strategy when executed properly, but distributing samples at random can result in wasted time and money. Here's 5 strategies for sampling success. More…


Attention Marketers: Drop the F-Bomb and Don’t Apologize
These 7 marketing lessons come from GoDaddy, K-Swiss, Starbucks, Lego, Nike and others are innovative, risky, fun and everlasting. More…

 
 
Job Opportunities

Senior Trade Show & Event Marketing Manager
DealerSocketm San Clemente, CA

Assistant Strategic Marketing Manager
Benefit Cosmetics, San Francisco, CA

Product Marketing Manager
CSM Bakery Solutions, Tucker, GA

Sales and Marketing Director
Sagora Senior Living, Melbourne, FL

Communications and Marketing Manager
Case Western Reserve University, Cleveland, OH

Marketing Manager
Perot Museum of Nature and Science, Dallas, TX
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30 Seconds or Less—How Marketers Can Reach the Distracted Consumer
This report provides a statistical profile of today’s distracted consumer and examples from leading brands, followed by actionable tips for effectively communicating and converting this new type of consumer. Infographic also available.

The Modern Marketer's Guide to Connected Customer Journeys
This whitepaper reveals the key issues faced by marketers in adapting to a customer-centric strategy, best practices and future trends, analysis and top tips on how to get the customer-centric strategy right.
 
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