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Chief Promo Marketer May 10, 2016
The 2016 PRO Awards Finalists are Here!
Chief Marketer announces the 2016 PRO Awards Finalists, a distinguished collection of world-class promotional marketing campaigns. More…
 
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How IoT Offers Opportunities for Marketers
More money will be spent on IoT-related consumer activities than any other market save insurance and healthcare. Here's a lesson on how IoT offers opportunities for marketers. More…
 
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Stoli’s SVP Marketing Mike Oringer on Juggling Partners
Stoli's Mike Oringer on the challenges of marketing a global brand and the importance of partnering with a marketing execution firm to achieve those goals. More…


Join Us at PROMONext: Leaders in Promotion Marketing June 14 NYC
What do Jack Daniel’s, Velcro, Chicken of the Sea, Mastercard and Heineken all have in common? PROMONext June 14 NYC. More…
 
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Creating Effective Marketing Communications: 3 Critical Tips
Marketing communications is critical. What you say and why, where & when you say it represents some of your most valuable intellectual property. More…


Mars Revamps CMO Position to Keep Up with Digital Age
Andrew Clarke, a 15-year Mars veteran, assumes the newly created role of chief marketing and customer officer, which combines media, consumer marketing, customer and sales. More…

 
 
Job Opportunities

Museum Marketing Manager
National Law Enforcement Museum, Washington, DC

Digital Marketing Manager
National Investment Center, Annapolis, MD

Marketing Manager
Ortho Molecular Products, Woodstock, IL

Product Marketing Manager at OpenDNS
Cisco Systems, San Francisco, CA

Marketing Manager-Global Service Provider
Cisco Systems, Toronto, Canada

Product Marketing Manager
Xilinx, San Jose, CA
 
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On Campus (Student Brand Ambassadors are the New Media Moguls)
Marketers often overlook college students. They associate these young consumers with out-of-control spring breaks, slim wallets and a lack of brand loyalty. Many marketers wait to reach out until students graduate and have jobs and families. That may be a mistake.

Chicken of the Sea Case Study
When an iconic American brand turns 100, you celebrate big time. Chicken of the Sea, along with the entire shelf-stable seafood category, was experiencing a decline in… To learn more download the full Chicken of the Sea case study!

 
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