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April 21, 2015 |
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Immersing Customers in Event Marketing: Special Report
In this Event Marketing Special Report you will learn:
- Best practices for making live events data driven
- How to extend the life of an event
- How attendees value and engage with mobile apps
- Ways to collect metrics/data points through event marketing
- Johnson & Johnson case study
More…
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NY Subway Rejects Ad as too Risqué? Really?
A racy ad has been rejected by the company that buys ads for the NY subway system. This article gives us all the salacious details. More…
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“Share A Coke” Experiences Drive Big Biz
By now we all know that Coke is bringing back its wildly popular “Share A Coke” campaign with more names, more packages, more ways for consumers to experience the brand—and, in a bold move, an e-commerce platform. What you need to know … More…
Kraft’s Mission: 1-to-1 Marketing at Scale
Former Kraft CMO Deanie Elsner on using big data, infrastructure and content to hone 1-to-1 marketing at scale. This case study is an inside look at one of the world's largest consumer packaged goods companies and how it maximizes Big Data. More…
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5 Magical Digital Ads and What you can Learn
Lots of lessons here from these five digital ads from Chipolte,
Inkadate farmers, Nike, Coke and Giraffas that include mobile apps, personalized videos, branded videos, and yes, scarecrows. More…
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Job Opportunities |
Senior Brand Marketing Manager LATAM
Xoom Corporation, San Francisco, CA
Product Marketing Manager
Inovalon, Inc., Bowie, MD
Marketing Manager
Greater Dayton Regional Transit Authority, Dayton, OH
Consultative Marketing Manager - Account Based Marketing
EMC, New York, NY
Director of Creative Services (Communications Marketing Director)
Queensborough Community College, New York, NY
Demand Generation Marketing Manager
Absolute Software, Vancouver, BC, Canada
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The Chief Marketer Network Source Directory |
Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. |
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