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Chief Promo Marketer December 1, 2015
The Power of Influencers
Partnering with an influencer can be a cost effective form of high-quality content with built in distribution. It is highly measurable and can be targeted to very specific audiences to capture high-quality leads and engagement. Here is a special report on using influeners as a marketing tool.  More…
 
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8 Key Marketing Trends for 2016
Although the most significant time of the year—the holiday shopping season—is just getting underway, it's not too soon to safely say that for digital marketers 2015 has been a great year. Here are eight digital trends for 2016 to put your money on. More…
 
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IM+T Awards Winners
Integrating Marketing + Technology (IM+T) Awards Winners The First Annual IM+T Awards 2015 celebrated the best campaigns that have embraced marketing technology solutions. Chief Marketer created this awards campaign in response to the explosion of tech solutions being leveraged by… More…


96% of B2B Marketers Use Video Marketing: Report
Personalized video marketing is a smart way to reach audiences on a one-to-one level and get them to engage with your content. Learn about the multiple ways you can do that. More…
 
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The Influence of Incentives
Incentives take on many roles.These motivators can influence employees to work harder or be more loyal to one company. Incentives prompt consumers to joins and be active in brand loyalty programs or try new products. In this report, learn how Millennials are changing the face of employee incentive and loyalty program and how Dr Pepper's forward thinking social coupon campaign made a real impact.  More…


4 Holiday Ecommerce Trends You Can’t Ignore
Here’s four top ecommerce trends to boost consumer engagement and maximize sales this holiday shopping season. More…

 
 
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The 4 Building Blocks of Sales Engagement
This eBook provides a high level view of the four building blocks necessary to ensure your sales team is connected to the right content to influence the right engagement with your prospects.

 
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