Email Optimization | Forming a True Sales-Marketing Partnership
Chief Promo Marketer November 13, 2018
CMO's Go Back to Basics, Shift Budgets, Revitalize Brands: 2019 CMO Predictions
Forrester just released its 2019 predictions for CMOs—and what a year it will be. More…
 
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4 Fixes for the Disconnect Between Marketing and the Customer Experience
Regardless of how great your new product or service might be, customer experience and expectations and reality will clash as long as your team members fail to embrace your core message. More…
 
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How to Spike the Holiday Marketing Plan with Data
A new holiday trends report helps marketers understand the frazzled holiday shopper. More…


AI Powered Everything: The Second Marketing Revolution
AI is everywhere these days, including ads for Burger King. Here's why marketers need to pay attention. More…
 
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Harnessing the Power of Video for Customer Service: 5 Tips
Video is great for creating social engagement, but it can also be a powerful customer service tool. More…


Five Secrets to Winning Women’s Trust in Your Brand
Join Bruce Henderson June 19th in NYC at "Marketing to Women in the #MeToo Era" to share ideas and actionable steps you can take right to transform best intentions into meaningful change. More…

 
 
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