| Email Optimization | Forming a True Sales-Marketing Partnership |
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October 3, 2017 |
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Fake Influencers are Grabbing Headlines: How to Hire Trustworthy Influencers
This in-depth article teaches us why influencer marketing works and how to vet influencers to ensure legitimacy. More…
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| What You Need NOW to Boost Your Marketing Mojo |
| The Superbook is the world’s largest searchable directory of marketing partners. Reach the biggest brands and companies across the Fortune 500. Show off your company, your products and your services. And generate tangible leads. List today! |
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Social Media Most Used Channel to Activate Sponsorships: Report
The relatively low cost and high engagement rates make using social media to activate sponsorships an attractive channel. Get the stats! More…
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| Deadline Extended: The CM200. Enter Today! |
Finally, an agency ranking that goes outside advertising to shine the spotlight on the rest of the marketing mix.
From the editors of Chief Marketer comes the first comprehensive ranking of the top non-advertising agencies—The Chief Marketer 200, the first-ever list of the best U.S. engagement and activation agencies across more than 40 categories, specialties and client categories. |
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Technology Trailblazer: Patrón Innovates with New Apple AR Tech
Adrian Parker, VP marketing, Patrón Spirits, on how digital and technology have changed the consumer—and marketer—experience. More…
The True Tale of Johnny Cupcakes
Johnny Cupcakes founder Johnny Earle shares the story of his brand's tasty experiential marketing strategy. And it's a good one! More…
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| Marketing that Really Leads to Sales |
Free On-Demand Webinar -
Access this webinar and discover ways to optimize the allocation of marketing and sales resources in your organization |
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Michelle Obama Makes National News at Inbound
Marketing conferences don’t typically make national headlines, but Inbound hit the jackpot this week thanks to a keynoter Michelle Obama's comments on the last election. More…
Thanks to Rick and Morty, McD’s Brings Back Szechuan Sauce
If you’re one of the many “Rick and Morty” fans who have been craving McDonald’s Szechuan Sauce since April Fool’s Day, mark October 7 on your calendar. More…
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