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Chief Promo Marketer October 11, 2016
A Vote for Charlie the Tuna is a Vote for Change
Charlie the Tuna, StarKist’s official spokesfish, is joining the political fray as the alTUNAtive 2016 Presidential Candidate in an entertaining promo. More…
 
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Developing a Fail-Proof Content Promotion Plan
There are four key elements to consider when developing your content promotion plan. More…
 
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How Effective Are Your P-O-P Displays?
To get the most out of in-store P-O-P displays, consider these three design and deployment questions. More…


Why Data is the Key to Unlock the Path to Purchase
The future of brand marketing will use data on brand metrics to optimize campaigns towards overall marketing goals, rather than clicks or views. More…
 
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Food For Thought: Reimagining Marketing Food to Women
Press the marketing food to women reset button and take note of these three ways women are reshaping the food landscape. More…


Making a Better Business Case for Video
Here are some ideas to put into practice to make a better business case for video. More…

 
 
Job Opportunities

Brand & Marketing Manager
Discovery Center of Idaho, Boise, ID

Digital Fundraising Manager
PBS SoCal, Costa Mesa, CA

Marketing Manager
C.M. Russell Museum, Great Falls, MT

Marketing Manager
C.M. Russell Museum, Great Falls, MT

Physical Security Specialist
Raytheon, Washington, DC

Physical Security Specialist
Raytheon, Washington, DC
 
Related Content

Case Study: Federal Express
Team Epic worked with the National Football League to created the dynamic multi-year strategic sponsorship, FedEx Air & Ground, that reinforced the leadership postion of Federal Express’ two primary brands, FedEx Express and FedEx Ground.

Visual Velocity: Harnessing the Power of Video
There’s no need to check your channel listings: Online video is now on the schedule for just about every marketer that wants to engage both B2C and B2B audiences. In this special report, experts share the opportunities—and challenges—video poses.

 
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