Email Optimization | Forming a True Sales-Marketing Partnership
Chief Promo Marketer January 30, 2018
KFC's New CMO on Reba, AI and What Keeps Her Up at Night
Andrea Zahumensky, just six weeks on the job, takes on one of the most high-profile product launches—all tied to a music legend. How did she do it? More…
 
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A Free Webinar: 10 Tips For Creating Great Webinar Content
On Thursday, February 1, at 11am PST, join Chief Marketer and ON24 for "10 Tips For Creating Great Webinar Content” and learn some tips for creating impactful webinar content that engages audiences and results in more highly qualified leads. Reserve Your Spot Today!
28 Ways Artificial Intelligence Will Affect You
Artificial intelligence technologies of all forms are gaining momentum. You can’t afford to ignore the opportunities. More…
 
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The 2018 Ex Awards
For more than a decade, the Ex Awards has shined a global spotlight on the best use of face-to-face marketing. Enter your events, your experiences, your integrated live campaigns and more for a chance at true industry recognition across 1.2 million marketers.
Dr Pepper's Massive Playbook for its CFP Sponsorship
Dr Pepper Snapple Group’s Chief Commercial Officer Jim Trebilcock talks about the mega marketing campaign around its CFP sponsorship. More…


Last Fan Standing Wins a Mercedes-Benz
Mercedes-Benz may not be a Super Bowl sponsor, but like many brands it found a way to tie in to the Big Game. More…
 
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In this webinar, you’ll learn the mental shortcuts we use when “deciding” what content to consume
-- as well as the tips, tricks, and techniques that are proven to get people’s attention. This example- packed session, supported by the latest stats and scientific studies, reveals exactly what to do, how to do it, and what to avoid when it comes to creating content.
How to Take Your Experiential Marketing to the Next Level
Build these four strategies into your next experiential marketing campaign to maximize your return on investment. More…


How P&G is Fighting the Tide Pod Challenge
With social media swelling with videos of teenagers eating and biting Tide Pods, it was time to take action. More…

 
 
Job Opportunities

Field Marketing Manager - Client Solutions
Dell, Nashville, TN

CommTech 4, Network Maintenance
Comcast, Dacula

Product Marketing Manager Cryo Tomography
Thermo Fisher Scientific, San Francisco, CA

E-commerce Digital Marketing Manager
HP, Argentina; Barueri, Argentina

Partner and Channel Marketing Manager
General Electric, Chicago

Care Area Marketing Director - Cardiology
General Electric, Wauwatosa
 
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