Email Optimization | Forming a True Sales-Marketing Partnership
Chief Promo Marketer January 2, 2017
4 Pitfalls When Capitalizing on Nostalgia Marketing
Feeling nostalgic? From product reintroductions to marketing campaigns, marketers are vying for our affection of happy memories with nostalgia marketing. More…
 
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The 2018 Ex Awards
For more than a decade, the Ex Awards has shined a global spotlight on the best use of face-to-face marketing. Enter your events, your experiences, your integrated live campaigns and more for a chance at true industry recognition across 1.2 million marketers.
Customer Loyalty: Three Tips to Earn It and Keep It
Don't let holiday shoppers go astray. To maintain customer loyalty, here are three tips for retailers to apply today. More…
 
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Free On-Demand Webinar On Artificial Intelligence For Marketers
Join guest IDC Analyst, Gerry Murray, and Marketo’s Senior Director of Product Marketing, Ariane Lindblom, for this On Demand webinar to understand how AI empowers marketers to engage smarter, grow revenue, and save budget.
What Micro-Influencers Can Do For You
Micro-influencer—what’s that? Along with influencer marketing, micro-influencers is the term all modern marketers have added to their repertoire. More…


Hosting a Pop-up Shop? Here's your Checklist for Success
Successful branded pop-up shops take careful planning. Use these tips to create experiences that bolster brand loyalty and engage consumers digitally. More…
 
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In this webinar, you’ll learn the mental shortcuts we use when “deciding” what content to consume
-- as well as the tips, tricks, and techniques that are proven to get people’s attention. This example- packed session, supported by the latest stats and scientific studies, reveals exactly what to do, how to do it, and what to avoid when it comes to creating content.
How to Turn Holiday Bargain Hunters into Loyal Customers
Despite the fleeting presence of holiday shoppers, there is a major opportunity to turn those one-off shoppers into long-term loyal customers. More…


 
 
Job Opportunities

Marketing Manager
Capital Group, Hong Kong, Hong Kong

Digital Marketing Director
Greenway Automotive Group, Orlando, FL

Public Relations Coordinator
City of Eustis, Eustis, FL

Chief Content Officer
Arkansas Educational Television Network (AETN), Conway, AR

Sales & Marketing Director
MAA, Jacksonville, FL
 
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View from the Top 

20 CMOs sound off on the trends, challenges and opportunities  B2C and B2B marketers face in 2018 in this new interactive report.
 
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