Marketing Manager, Business Ventures and Innovation
NORC, Chicago, IL

Digital Marketing Manager
CMA Consulting, Kansas City, MO

Marketing Manager - Search Engine Marketing
BuySeasons, Inc., New Berlin, WI

Marketing Manager
Natural Products Association, Washington, DC

Development/Marketing Director
Rogue Valley Chorale Assoc., Medford, OR

Community Marketing Director 
Magnolia Heights Assisted Living, Spring, TX

Bridging the Sales—Marketing Gap
Marketing and sales have the same ultimate goal—to boost their company’s bottom line. So why can’t they get along? In this Chief Marketer Special Report, featured speakers from B2B LeadsCon share their thoughts on ways sales and marketing teams can work together.

What Every CEO Should Expect From Their CMO
Positioning is no longer a marketing problem, it’s a company problem. The CEO needs to clearly articulate the urgency of the new reality and unite the organization. Marketing is strategically important to the follow through, both in terms of supporting the CEO in determining the right positioning and in becoming the glue that holds the different parts of the company together behind the promise.