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Chief Marketer This Week August 7, 2015
7 Places to Post Video for Marketing Results
Video marketing is getting high marks as a means of communicating content to consumers. In fact, 60% of site visitors will watch a video before reading text. More…
 
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Buffalo Wild Wings VP Marketing on Points of Difference
Buffalo Wild Wings VP Marketing, Bob Ruhland talks about the urgency to solidify itself as the iconic sports brand in the restaurant space. More…
 
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Old Spice Uses Instagram Tags for Wacky Game
Old Spice has come of age, introducing a wild game on Instagram where players use tags to move a story along. More…


Attention Burger Lovers—Design your own McDonald’s Burger
At BurgerBuildOff.com McDonald's want Chicagoans to build a burger that will become an icon of the city. More…
 
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Culinary Experts Star in KitchenAid Video Marketing Series
KitchenAid's six-episode video marketing series stars a group of culinary experts who use KitchenAid knives to prepare signature dishes. More…


Mello Yello Meets Camouflage
For a limited time, Mello Yello and Realtree have come together in a campaign called, "This is my world." The signature bright yellow cans have been camouflaged. More…

 
 
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280 Group, Loveland, CO

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Regardless of channel, consumers and prospects want more than a generic product experience—they want to feel an affinity for their investment and attraction to a brand. This guide outlines how to start creating the most cohesive, valuable, and frictionless customer experience possible.

 
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