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December 12, 2014
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2015 Social Trends to Watch
Look for increased personalization, more metrics and bigger spends in social media marketing for 2015.
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Big Spending On Marketing Tech Acquisitions
There have been almost $6.2 billion in marketing tech acquisition deals in just the last three months, including $768.3 million in new funding for early-, middle-, and late-stage start-ups.
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Tips for Boosting B2B Sales
For marketers looking to increase B2B business, a good place to start is understanding exactly who B2B buyers are.
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Online Advertising Poised to Grow
A ZenithOptimedia study has revealed projections for global ad spending in 2015, with online advertising estimated to grow 15 percent over the next two years, fueled by mobile and display ads.
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SEO Best Practices for 2015
The ways in which marketers execute SEO campaigns will evolve in the year ahead, with SEO encompassing the technical components of online marketing and content marketing driving search engine results.
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Voice of the Customer
Today, listening to your customer—and tailoring your marketing based on what they are saying—is more important than ever.
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Job Opportunities
Senior Marketing Manager
Telerent Leasing Corp., Raleigh, NC
Marketing Manager
Bit Stew Systems, Burnaby, BC, Canada
Regional Marketing Manager
Trunk Club, Chicago, IL
Marketing Director
Millikin University, Decatur, IL
Product Marketing Director
Infogroup, Papillion, NE
Circulation Marketing Manager EO Media Group, OR
Marketing Manager - Events
Enterprise Florida, Inc., Orlando, FL
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