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Chief Marketer This Week November 6, 2015
Beware! 12 Scary Agency Monsters to Watch Out For
Halloween may be over, but there are still 12 types of scary monsters that can haunt your agency. Their out there, roaming the halls, looking for victims. Watch out!  More…
 
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Announcing The 2016 Top Shops (PROMO & B2B)!
The 2016 Top Shops listings are here! We do the work—compiling the Top Shops in both promotional marketing and B2B. A top resource for both brands and agencies looking for partners. More…
 
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Lisa Mann, EVP Marketing, Kind, on Using Kindness as an Edge
Lisa Mann, EVP, marketing, Kind Healthy Snacks on marketing kindness, her approach to content marketing and her career move from sales to marketing. More…


NY Lottery Campaign Pokes Fun at the Ultra-Rich
McCann New York debuted a NY Lottery campaign to push the state lottery into the forefront and elbow out more tempting lotteries like Powerball and Mega Millions.The ads are humorous and fun to watch.  More…
 
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7 Signals That Your Brand Has Lost its Way
It’s easy to get caught up in the fast pace of managing a brand’s marketing strategy and lose focus on the mission. These 7 signals will let you know if you've lost your way. More…


The 10 Marketing Trends You Can Count on for 2016
Marketing trends can be hard to predict, but we all love them. Here's a look into the future at 10 marketing trends that will help you drive conversations and conversions. More…

 
 
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Accenture, New York, NY

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