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Chief Marketer This Week May 19, 2016
4 Must Do’s to Successful Cross-Channel Marketing
Here are four key strategies for successful cross-channel marketing including, visibility and measurement, a real challenge for CMOs. More…
 
SPONSORED BY:
Natural Selection 2016 Agency Profile
Download Natural Selection Promotions agency profile to learn how they are leading the way in demo management software
6 Tips for the Perfect Customer Journey
Alexander Hirsch of the World Economic Forum shares how marketing technology help the company engage with its forum members and reach out to others across the world. More…
 
SPONSORED BY:
Our first book! The PROMO Playbook
The must-read PROMO Playbook covers the top 12 promotion-marketing sectors, research & tips to help you perform your job at the highest level. Purchase your copy today!
Marriott VP Digital Marketing on Digital, Apps and Guests
Andy Kauffman, Marriott International's VP digital marketing & Marriott.com, talks about how Marriott's marketing strategy plays out across digital. More…


The 2016 PRO Awards Finalists are Here!
Chief Marketer announces the 2016 PRO Awards Finalists, a distinguished collection of world-class promotional marketing campaigns. Join us as we announce the winners June 14 in NYC at PROMONext: Leaders in Promotional Marketing Conference.  More…
 
SPONSORED BY:
Reach Prospects All Year Long—Online and in Print
Contact Cynthia Foristel (203) 899-8482 to learn more.
Ad Agencies Post-it-Note War
Two agencies in lower Manhattan are in a creative battle across Canal Street in what has become known as the Post-it-Note War. More…


17 Threats to the Agency Model
The agency model is constantly changing because of the way marketing is changing. Agency executives weigh in on the threats to the agency model and how they react. More…

 
 
Job Opportunities

Associate Product Marketing Manager
EMC, NA

Advancement Communications and Marketing Manager
The University of Indianapolis, Indianapolis, IN

Advancement Communications and Marketing Manager
University of Indianapolis, Indianapolis, IN

Group Marketing Manager
Box, Inc., Redwood City, CA

Accenture Strategy - Insurance Distribution & Marketing, Manager
Accenture, El Segundo, CA

Marketing Manager, Subscription Retention - Bloomberg Media
Bloomberg, New York, NY
 
Related Content

Case Study: Valvoline
In this case study learn how TSMGI developed a multifaceted campaign for Valvoline that featured partnership with NASCAR drivers Dale Earnhardt Jr. and Jimmie Johnson and drove incremental retail revenue.

Case Study: Western Union | Rio 2
Read how MarketingLab’s crafting of Western Union/Rio II partnership boosted visibility and traffic by using a combination of tactics that garnered them a National Reggie Award.
 
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