Email Optimization | Forming a True Sales-Marketing Partnership | %%PLUGIN_WEB VERSION: 1542351-View Web Version%% |
![Chief Marketer This Week](http://www.aimediaserver6.com/chiefmarketer/eletters/Chief__Marketer_ThisWeek_darkpurplelogo.png) |
February 5, 2016 |
|
Pepsi’s Super Social Bowl Marketing
Pepsi’s digital marketing director, Linda Lagos, shares some of the brands social marketing plans, but keeps plenty of secrets for Super Bowl Sunday. More…
SPONSORED BY: |
![](http://aimediaserver6.com/chiefmarketer/email/mailchimp-1-29-16.jpg) |
|
|
Tech Startups Play Growing Role with Marketers
A new study looked to develop a clear picture of marketers’ perceptions, attitudes and behaviors toward partnering with technology startups. The findings might surprise you. More…
SPONSORED BY: |
![](http://aimediaserver6.com/chiefmarketer/email/Fluent-jan-2016.jpg) |
|
On Campus |
College student brand ambassadors are the new media moguls. Get the report here! |
|
5 Insights Around Effective Super Bowl Ads
The results of a study of Super Bowl ads were surprising in one sense but not in another. Here are 5 insights uncovered by teams of marketing students. More…
Coors Light Takes Women Seriously (Finally!)
Coors Light has shifted its marketing strategy to champion woman instead of objectifying them. Its new campaign, “Climb On,” shows woman as they truly are: strong, brave and smart. More…
SPONSORED BY: |
![](http://aimediaserver6.com/chiefmarketer/email/CM_2016-SourceDirectory.300x125.gif) |
|
|
Why McDonald’s Passed on a Super Bowl Ad
Forbes.com makes the case for why the Super Bowl is not the right investment for most brands. After running a spot last year, Forbes explains why this year McDonald's is taking a pass. More…
Steven Tyler + Skittles=1 Sweet Super Bowl Ad
This is an inside look at the making of a Super Bowl spot, by DDB Chicago, that we don’t often get to see. Matt Montei, senior marketing director at Skittles parent company Wrigley, weighs in. More…
|
Job Opportunities |
Social Media Marketing Manager Dell Boomi
Dell, Inc., San Francisco, CA
Content Marketing Manager
San Francisco Conservatory of Music, San Francisco, CA
eCommerce Marketing Manager
Innocor, Inc., West Long Branch, NJ
Product Marketing Manager - Dell SecureWorks
Dell, Inc., Atlanta, GA
Product Marketing Manager #1741
Central 1 Credit Union, Vancouver, Canada
Senior Brand Marketing Manager - Color Cosmetics
Confidential, New York, New York
|
|
![](http://www.aimediaserver6.com/chiefmarketer/email/spacer.gif) |
Related Content |
Why Website Personalization Matters
The value of personalization with targeted content and offers that appeal to their implicit or explicit needs. More conversions, traffic, repeat visitors and happier customers: imagine the possibilities when your website has the ability to sense and adapt to what each visitor wants.
Frictionless B2C Guide
Customers want, demand and expect a cross-channel experience where they receive essentially the same message across all of those same channels. This guide outlines some best practices on delivering on the frictionless marketing experience promise when it comes to marketing automation, content marketing, social media and data management.
|
|
The Chief Marketer Network Source Directory |
Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. |
|
|
Subscribe | Visit CM | Jobs | Resource Directory | E-Letters
![](http://www.aimediaserver6.com/chiefmarketer/eletters/fb.png) ![](http://www.aimediaserver6.com/chiefmarketer/eletters/twitter.png) ![](http://www.aimediaserver6.com/chiefmarketer/eletters/linkedin.png) ![](http://www.aimediaserver6.com/chiefmarketer/eletters/rss.png)
Editorial: Chief Marketer Editorial | Advertising: Chief Marketer Sales & Marketing
Chief Marketer | 10 Norden Place, Norwalk, CT 06855 © 2016, Access Intelligence.
%%PLUGIN_UNSUBSCRIBE: 1536417-unsub-generic%% |
|