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Chief Marketer This Week February 12, 2016
3 Reasons Why YOU Should Enter the 2016 PRO Awards
The 2016 PRO Awards offer winners a host of unique benefits, the least of which is to skyrocket your career to new heights. Here are the top three. More…
 
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SAP CMO on Tackling the Super Bowl
SAP CMO Maggie Chan Jones discussed its sponsorship strategy and experiential activations around Super Bowl 50 in San Francisco. Great ideas to steal here! More…
 
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B2B LeadsCon 2016: Acquire. Nurture. Convert.
Register to learn the latest tools, tips and techniques in B2B lead generation –Best Price until May 6th!
10 Ways to Improve Marketing Campaigns
Forbes.com has 10 tips add to your marketing strategies, specifically to your marketing campaigns, some you probably haven't thought of.  More…


Nestlé Waters CMO on its Social Media Marketing Strategy
Antonio Sciuto, CMO and eBusiness leader for Nestlé Waters North America, on how the brand deploys its social media marketing strategy. And inside view that we don't often get to see. More…
 
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Reach Prospects All Year Long—Online and in Print
Contact Cynthia Foristel (203) 899-8482 to learn more.
Coke’s Shrinking Packaging Improves Margins
The Coke initiative to drive consumption of smaller serving sizes—available in both cans and the iconic glass bottles—is working. More…


Peyton Manning Plugs for Bud
Peyton Manning calls out Budweiser during his post-Super Bowl interview, and at other times. Is he in trouble? Either way it's a touchdown for the brew! More…

 
 
Job Opportunities

Online Marketing Director-Dell Financial Services
Dell, Inc., Atin, TX

Wholesale Marketing Manager
A. O. Smith, Ashland City, TN

E-Commerce Marketing Manager
Bond No. 9 New York, New York, NY

Affiliate Marketing Manager - Round Rock, TX
Dell, Inc., Round Rock, TX

Affiliate Marketing Manager; Outdoor Sportsman Group - Networks
Sportsman Channel, Centennial, CO

Assistant Marketing Manager
Vincent Longo Cosmetics, new york, NY
 
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7 Lessons from Visionary Context Marketers
Customers are tired of brand interactions that don’t take into account their needs, wants, and desires. Providing content that hits the mark requires marketers to develop a whole new mindset. One that begins and ends with the customer journey and the technology needed to support it.

Gartner Magic Quadrant for Web Content Management
The Gartner Magic Quadrant for WCM assesses leading solutions and delivers valuable insights for those looking to optimize digital marketing platforms for a better customer experience.
 
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