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Chief Marketer This Week January 22, 2016
4 Tips to Save Money on Marketing
Marketers don’t have to spend millions or even thousands to get a nice bang for their buck. A few strategic reviews and planning can help shave marketing costs and boost ROI. More…
 
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Enter the 2016 PRO Awards!
Get the recognition for you deserve for your outstanding promotional marketing campaigns—enter the 2016 PRO Awards today! More…
 
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On Campus: Student Brand Ambassadors Are the New Media Moguls
Marketers often overlook college students. They associate these young consumers with out-of-control spring breaks, slim wallets and a lack of brand loyalty. Many marketers wait to reach out until students graduate and have jobs and families. That may be a mistake. More…


Can a Digital Marketing Agency Make a Difference for Your Brand?
This article, from the Chicago Tribune, points out five things you should expect from a digital marketing agency. More…
 
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Coke Tries to Stop Sales Slide with “Taste the Feeling”
Coca-Cola hopes that its new campaign, "Taste the Feeling," will spark a fire under sales, which have been flagging for more than 10 years. More…


9 Rules to Differentiate Your Agency or Brand
Every agency and brand knows it needs to differentiate itself from the competition, to stand out and show off its unique characteristics to attract and retain customers. More…

 
 
Job Opportunities

Sales and Marketing Manager East Coast
Harley Marine New York, Brooklyn, NY

Marketing Manager - Power and Energy
AECOM, Birmingham, United Kingdom

Marketing Manager
Confidential, Plano, TX

Senior Wireless Product Marketing Manager
Xilinx, San Jose, CA

Product Marketing Manager, Product Planning
Xilinx, San Jose, CA

Marketing Manager (Industrial)
Xilinx, San Jose, CA
 
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