Email Optimization | Forming a True Sales-Marketing Partnership
Chief Marketer Tech Talk June 13, 2017
IBM’s Iwata on the Future of Watson and AI
Sure, chatbots are great, but AI and machine learning hold much greater potential for marketers. Jon Iwata of IBM talked about how marketers can really leverage artificlal intelligence at the ANA's recent Masters of B2B Marketing.   More…
SPONSORED BY:
Automation Helps Cataract Steel Expand Customer Base
Implementing marketing automation enabled Cataract Steel to increase engagement with sales reps and identify new opportunities. More…
SPONSORED BY:
Marketing Automation Adds Up for Bookkeeping Firm
Marketing automation is helping bookkeeping firm Sum of All Numbers create a sales management pipeline, to keep track of sales and onboarding. More…

Capital One Engages Developers With Personas
Targeted personas helped Capital One connect with developers to promote a new online financial technology portal. More…
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Creating Content to Make Your Brand Pop: Webinar
Discover how to craft a message positioning your brand as a category leader in “Finding Your Narrative in a Crowded Content World,” a free webinar on tomorrow at 2 pm EST. More…

 
 
Job Opportunities

Direct Marketing Manager
Unison, San Francisco, CA

Senior Digital Marketing Manager - Global
Akamai Technologies, Inc., Cambridge, MA

Product Marketing Manager
Vungle, San Francisco, CA

Pharmaceutical Marketing Manager
10X Genomics, Pleasanton, CA
 
Related Content

On-Demand Webinar 
AI and machine learning can help marketers find and target the best accounts. Learn more in "Marketing that Really Leads to Sales," a new on-demand webinar sponsored by EverString. 

Special Report 
Prospects are connecting with your brand at multiple touchpoints. Discover how to connect with them at every step on the way in "Better B2B Data Insights Throughout the Purchase Cycle," a special report sponsored by Penton SmartReach.

 

 
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