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Chief Marketer Tech Talk March 22, 2016
Optimizing Marketing Automation: Special Report 
As customer touchpoints increase and audiences become more demanding, the importance of marketing automation to help manage interactions both before and after the sale continues to grow. Learn how to better leverage automation in this special report.  More…
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User Retention and Engagement is Key For Mobile Apps
Users are up to their necks in mobile apps, and many are deleted quickly. How can you increase engagement and retention? More…
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Building ROI with Original Video Content
With the myriad of content choices and outlets now available to widespread audiences, a chief differentiator for marketers going forward will be the delivery of original, exclusive video content across platforms. Here's tips to make the most of video for your brand.   More…

Is an Affiliate Program Right for You?
If managed properly, an affiliate marketing program can account for 5 to 15 percent of your brand’s online revenue. Is affiliate marketing the right choice for your organization?  More…
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Special Report: Marketing to B2B Millennials
Stop waiting for Millennials to arrive at the B2B table. They’re already here. More than one in three American workers are now B2B Millennials and these digital natives don’t respond to marketing the same way as their Gen X and Boomer predecessors. Discover how to use mobile and social to connect with Millennials in this special report.  More…

 
 
Job Opportunities

Marketing Manager (Medical Segment)
Xilinx, San Jose, CA

Pacific Northwest Communications, Media and Technology Marketing Manager
Accenture, Seattle, WA

Marketing Manager (Medical Segment)
Xilinx, San Jose, CA

Senior Marketing Manager (f/m) Renewable Energies
GE Energy Management, Berlin, Germany

Strategic Marketing Manager – Oil & Gas Vertical
GE Global Growth Organization, Beijing; Shanghai, China

Marketing Manager
AECOM, Los Angeles, CA
 
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On Campus (Student Brand Ambassadors are the New Media Moguls)
Marketers often overlook college students. They associate these young consumers with out-of-control spring breaks, slim wallets and a lack of brand loyalty. Many marketers wait to reach out until students graduate and have jobs and families. That may be a mistake.

 
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