| Email Optimization | Forming a True Sales-Marketing Partnership |
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February 6, 2018 |
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Top Trends in Audio Branding
Audio-based user experiences are stepping into the spotlight as a fresh medium for sensory stimuli, and brands like M&Ms, Fiat and Calvin Klein are taking notice. Here's 10 audio trends to watch. More…
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| The 2018 Ex Awards |
| For more than a decade, the Ex Awards has shined a global spotlight on the best use of face-to-face marketing. Enter your events, your experiences, your integrated live campaigns and more for a chance at true industry recognition across 1.2 million marketers. |
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You Need People to Power Technology: Brinker
Scott Brinker discussed having the right team to power marketing technology investments at the recent NEDMA MTech Summit. More…
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| A Free Webinar: 10 Tips For Creating Great Webinar Content |
| On Thursday, February 15th, at 11am PST, join Chief Marketer and Maropost for "New Research Reveals Action Steps For Killer Conversions” and learn what other sales and marketing professionals are focusing on and how they’re going to achieve their goals. Secure Your Spot Today! |
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Q&A: How Intel Is Getting Inside B2B Customers’ Minds
Chief Marketer recently chatted with Alyson Griffin, Intel’s vice president of global marketing strategy, to discuss how the tech titan is engaging B2B prospects and customers with live events, VR and more. More…
The B2B/Martech January Top 10
Get caught up: Here’s the 10 most popular B2B and martech stories on ChiefMarketer.com for January 2018. More…
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| The PRO Awards Is Now Accepting Entries |
| Each year, the PRO Awards shines a global spotlight on the power of promotional marketing. This year’s PRO Awards features 33 categories including several that are new such as Best Use Of AI/VR/AR, Best Corporate Social Responsibility Campaign, and Best Campaign Targeting Gen Z. Entries are due by March 1st. |
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Q&A: Tina Wung on the Future of Martech & Media Investments
Chief Marketer talked with RocketSpace's Tina Wung to get her take on how martech will influence the future of marketing, and what skill sets marketers need to succeed. More…
3 Capabilities CMOs Must Build to Transform Marketing
Anand Swaminathan and Brian Gregg of McKinsey & Co. discuss three capabilities for better marketing—collaboration, analysis and talent. More…
13 Tips for Creating More Useful B2B Content
There's a ton of B2B content online. How can you make your brand stand out? Here's 13 ideas for creating more useful content marketing assets. More…
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Chief Marketer 200
Looking for a fantastic B2B or B2C agency partner? Check out the CM 200, our exclusive listing of the top 200 U.S. marketing agencies.
CMO Roundtable
20 leading CMOs sound off on the challenges and opportunities for markerters in View From the Top, a new Chief Marketer Special Report.
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| The Chief Marketer Network Source Directory |
| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name. |
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