Email Optimization | Forming a True Sales-Marketing Partnership
Chief Marketer Tech Talk December 5, 2017
25 Ways to Communicate With Customers at Christmas
By focusing on improving the way people interact with your website, you’ll be able to deliver a better user experience, increase website traffic and grow your business. Here's 25 tips.  More…
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Bots Help American Eagle Engage on Facebook Messenger
An interactive gift guide is the latest innovation in American Eagle Outfitter’s Facebook Messenger campaign using bots to engage customers via social media. More…
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Avoiding the Pitfalls of Multitouch Marketing Attribution
When done properly, attribution programs can live up to the hype and deliver outstanding business value and insights. But for every success, there are also failures. More…

Better Webinars in 2018: 10 Tips
Webinars are fantastic tools to generate leads and drive pipeline, if you have the right processes in place to drive registration and engage attendees before, during and after your event. More…
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The 2018 CM200
Introducing the Chief Marketer 200—the world’s first list of the best engagement and activation agencies across 11 categories and specialties. More…

5 Social Video Marketing Mistakes
With eyeballs moving from linear TV to social video, the advertising budgets are moving there, too – but many marketers are, frankly, doing it all wrong. Here are the five biggest mistakes marketers are making with social video today. More…


November’s Top 10 B2B and Martech Tales
Got room for more? These articles are anything but leftovers—they’re the 10 most popular B2B and martech articles on ChiefMarketer.com for November 2017. More…

Masters of Martech
In this new special report, learn how leading brands like Johnson & Johnson, Purina Animal Nutrition and National Instruments are using martech to manage data and drive success More…

 
Job Opportunities

Assistant Political Media Buying Strategist
Sage Media Planning & Placement, Inc., Washington, DC

Channel Marketing Manager 
Booz Allen Hamilton, McLean, VA

Product Marketing Manager - Automotive
Cadence Design Systems, Inc, San Jose, CA

Apprentissage Junior Marketing Manager
HP, Les Ulis, France

Marketing Director, Parsabiv/Sensipar
Amgen, Newbury Park, CA
 
Related Content

2018 B2B Lead Gen Outlook
Discover where B2B marketers are investing their resources for better B2B lead gen, nurturing and conversion in our new research report. Sponsored by Informa Engage. 

Virtual Event: 5 Marketing Trends to Bet On
Join us on Wednesday, Dec. 13 for a new free live virtual event where we'll share the latest trends in martech, content marketing, experential and more. Featuring speakers from GE Digital, Henkel, Responsory and Riddle & Bloom.

 
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