5 Tips for Engaging Soccer Fans Without Breaking Your Marketing Budget
Sure, big brands like Coca-Cola and Johnson & Johnson are spending millions and millions of dollars to reach fans of the FIFA World Cup. But smart marketers on a budget can use Twitter and other social platforms to effectively reach soccer fans. Here's five ideas. More...
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Trade Show Marketing Do’s & Don’ts: Ways to Annoy Your Prospects
Think you know how to behave in an exhibit hall? Check out these tips from B2B experts on trade show etiquette and learn how to make the right first impression on prospects who stop by your booth. More...
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Be a Chief Marketer Top Shop
The call for entries for PROMO’s Top Shops and Chief Marketer’s B2B Top Shops is now open. Learn how your agency can apply to be part of these essential marketing listings. More...
5 Ways to Befriend Your CFO
So, why should the lovable, well-liked CMO pair up with the by the books, by the numbers, budget buzz-killing CFO? Studies show that alignment between marketing and finance is crucial for success. Discover ideas for making the most of this complicated relationship. More...
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Chief Data Marketer
SiriusDecisions Summit Focuses on B2B Growth
SiriusDecisions 2014 Summit focused on an era of growth and how marketing and sales teams can make the most of it. Read more in this overview of last week's event in Orlando. More...
Why Keeping Your Data Clean Can Help the Environment
Keeping your data clean can not only improve marketing ROI—it can help the environment as well. Learn how keeping your files up to date can save paper as well as your bottom line. More...
Factors Influencing Digital Marketing Budgets
The most successful CMOs determine how best to allocate their resources, a task that can seem overwhelming when examining complex marketing budgets. Learn how to make this happen in the second part of our series on crafting a winning digital markting budget. More...
Chief Marketer Listline May 27
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include Acacia PIP and Madovor Media. More... |
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Job Opportunities
Public Relations and Marketing Manager
Constangy, Brooks & Smith, LLP, Atlanta, GA
Marketing Director
The Birches at Arbour Square, Harleysville, PA
Marketing Manager - Fluid Power
Bosco-Hubert & Associates, Florida
Ecommerce Marketing Manager
NYX, Los Angeles, CA
Product Marketing Director
Central 1 Credit Union, Vancouver, BC, Canada
Marketing Manager
South Bend Museum of Art, South Bend, IN
Loyalty Manager
Omaha Steaks, Omaha, NE
Marketing Manager
ASME, New York, NY
Product Marketing Manager—Mobile
Kabam, San Francisco, CA
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