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Chief Marketer Direct
July 16, 2014

 


NASA’s Giant Step in Social Media
NASA is building social colonies to raise awareness. Parago's Rodney Mason shares a first person account of how NASA is connecting with social influencers, and the lessons you can learn from their experience. More...
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Marketing Advice from "Rising Stars"
Chief Marketer recently asked four of the 2014 Marketing EDGE “Rising Star” honorees for their thoughts on building a marketing career and the types of creative that get their attention. More...
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Comcast’s Customer Service Debacle
Words can barely describe the bizarre Comcast customer service phone call making the rounds on the Internet. Haven't heard it yet? Check this out.  More...

One Day Left to Enter the Marketing ARC Awards! 
Is your brand doing amazing things with marketing tech? We want to know about it! Chief Marketer invites you to enter the first annual Marketing ARC Awards, honoring creative achievements in marketing technology. Enter now! More...
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Chief Data Marketer

Consumer Reviews and Retail Success
Bazaarvoice has released a report analyzing over 100,000 pieces of consumer-written content and traffic trends, and the results show engaged shoppers who are reading reviews are more likely to buy. More...

Emotion Beats Data in B2B Decision Making: Study
65% of executives responding to a new survey from gyro and The Fortune Group say that subjective factors that can’t be quantified make a difference when evaluating competing proposals. More...

B2B LeadsCon and LeadsCon NY: Speaker Previews
Chief Marketer is proud to help program this summer's B2B LeadsCon Summit. Check out these preview interviews with some of the stellar industry experts lined up to speak at B2B LeadsCon and LeadsCon NY. More...

Chief Marketer Listline July 15
Each week Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include the National Museum of Women in the Arts and SurvivalEmpire.com. More...

 

 
Job Opportunities

Product Marketing Manager
Navicure, Duluth, GA

Marketing Director
Rubie's Costume Company, Melville, NY

Assistant Conentent Marketing Manager
Innovative Office Products, Easton, PA

Marketing Manager
Cengage Learning, San Francisco, CA

Field Marketing Manager, Northern California
SEG, San Francisco, CA

Zoo Sales and Marketing Manager
Minnesota Zoo, Apple Valley, MN

Sales and Marketing Director
Sagora Senior Living, San Antonio, TX

Marketing Manager
Kenzo and Fendi, New York, NY

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Leveraging the Power of Your Transactional Emails
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Inbox Confidential
In this special report, learn the secrets you need to know for effective email marketing, including: The latest issues surrounding deliverability; B2B enewsletter trends; Dos and don’ts for using video in email; How mobile has influenced copy and subject lines; And more!

 
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