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September 23, 2015 |
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Nine Tips for Building Better Marketing Dashboards
You have a lot of data at your fingertips, and you need to figure out the best way to process and consume that flood of information. Marketing dashboards can make your data more accessible and actionable. Here's nine universal tips.
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Key Must-Haves for Data Optimization: Special Report
If you don’t have the right data—and the right tools to target your audience with appropriate messaging and content—your marketing will fail. In this special report, discover the tech and tools you need to maximize customer intelligence and conversion.
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Join the Social Conversation
Marketers are working hard to seamlessly integrate their brands into the social conversation instead of just going for the hard sell. Discover how key B2C companies are connecting with consumers in social media in this Chief Marketer Special Report.
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What Marketers Should Know About International Promotions
If brands want to take their promotions international, they must consider the differing sweepstakes and contest regulations across the globe.
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Engaging Customers With Data Intelligence: Webinar
Effectively leveraging data is essential if you want to optimize your customers’ experience with your brand and make the most of your marketing investments. Learn more in a free live webinar tomorrow.
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Leveraging Marketing Data Without Over Investing in New Tech
Huge volumes of marketing data enable companies to connect with customers in ways only imagined 20 years ago. Tech investments reflect this excitement—sometimes too much.
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Look for Patterns in Your Content Marketing
Having great B2B content isn’t enough. To make it work, you need to understand the patterns of how prospects engage with your content marketing.
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Chief Marketer Listline
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include WhatToExpect.com and MediaEdge Canadian Subscribers.
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| Job Opportunities |
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Content Marketing Manager
Visier, Vancouver, BC, Canada
Product Marketing Director
Inovalon, Inc., Bowie, MD
Assistant Marketing Manager - Fragrance/Skincare/Color/Haircare
Batis Marketing Concepts, Inc., New York, NY
Customer Marketing Manager
School Health Corporation, Hanover Park, IL
Partner Marketing Manager
Absolute, Austin, TX
Online Marketing Manager
Island Press, Washington, DC
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Modern Marketing Essential Guide to Cross Channel Marketing
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The Definitive Guide to Sales Content Performance
This guide walks through eight reports that answer the key business questions about sales content and shows how to use them to optimize the way your company engages with customers.
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