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September 16, 2015 |
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Cleese and Offerman See the Funny Side of Content Marketing
And now for a marketing article with not quite so much spam in it—but a lot of bacon. Content Marketing World gave attendees a chance to laugh at themselves, with keynotes by Monty Python legend John Cleese and the actor behind Ron Swanson of "Parks & Recreation," Nick Offerman.
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Push Messages Aren’t Spam—How to Get it Right
With so many brands vying for users’ attention, push messages can be viewed as disruptive, irrelevant or spammy. But they can also spark engagement and encourage consumers to use your app.
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| CONNECT with buyers of a variety of products. |
| For more info, contact Monique Adams at 201.865.5800 x2059 |
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Content Marketing World: Don’t Be Boring and Listen to Mom
Did you miss Content Marketing World last week in Cleveland? We've got you covered with a round-up of notable ideas and quotes from Marriott, Jay Baer, Rust-Oleum, Scotts Miracle-Gro and more.
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Incorporating Custom Print into Your Content Strategy
Don’t rule the printed word just yet, especially custom print vehicles that can be a great calling card for your brand. Learn how print can help you connect with B2B and B2C audiences.
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Data Helps Kraft Cook Up a Segmented Content Strategy
Kraft Foods was doing content marketing before content marketing was cool—heck, they were doing it before anyone even knew what was content marketing. Learn how the CPG titan segmented its audiences to create more targeted messaging.
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Building Your Email List is Key to Website Success
Think your website exists to drive revenue or push out content? Wrong. The main job of your website isn’t content delivery—it’s email list building.
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Four Steps for Better Content Marketing
Planning and generating content that converts leads into customers is no easy feat, even for the most seasoned marketers. Learn more in this free webinar today.
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Chief Marketer Listline
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured today include Girls' World and Midstream Business.
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| Job Opportunities |
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Content Marketing Manager
Visier, Vancouver, BC, Canada
Product Marketing Director
Inovalon, Inc., Bowie, MD
Assistant Marketing Manager - Fragrance/Skincare/Color/Haircare
Batis Marketing Concepts, Inc., New York, NY
Customer Marketing Manager
School Health Corporation, Hanover Park, IL
Marketing Manager
Cabell's International, Beaumont, TX
Online Marketing Manager
Island Press, Washington, DC
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