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March 11, 2015 |
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5 Reasons Marketers Must Start Curating Content Today
Content curation is essential for marketers looking to feed their lead gen system and connect with customers and new prospects. Here's five reasons you need to curate content to help improve your online brand positioning.
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Creating a Successful Second-Screen Experience
In an attempt to engage multitasking viewers, experienced marketers are experimenting with new ways to help people discover, consume, and share second-screen content. Learn how shows like "Game of Thrones" and "Conan" are creating engaging mobile experiences for viewers.
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6 Steps to Acquiring Better User Generated Content
Ready to integrate UGC into your marketing operations? Your most pressing priority will be to ensure your program produces as much value as possible.
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St. Patrick's Day Marketing Roundup
St. Patrick's Day is coming up soon, and brands are tying campaigns to the most Irish holiday of the year. Here's a rundown of how marketers are leveraging the upcoming holiday, from corned beef and cabbage specials and green sports gear to corporate sponsorships and green cheese.
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The Risks of Not Following Data Use Guidelines
If you’re collecting consumer data, make sure consumers understand what may be done with that information, and give them the opportunity to opt-out. Otherwise, you could be in trouble.
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In Lead Gen, Speed and Relationships Matter
How quick a salesperson follows up on a lead can make all the difference. Speakers at LeadsCon Las Vegas offered different viewpoints about the best ways to nurture and convert new leads.
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Special Report: Marketing Automation Trend Watch
Marketing automation tech solutions can help easily manage digital and email campaigns by quickly segmenting audiences and databases and can help marketers sort through prospect and customer lists more quickly and efficiently than ever before. Discover the latest trends in this special report.
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Chief Marketer Listline
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured today include Silver Fox Motor Coach and Top Drawer Soccer.
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| Job Opportunities |
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Global Business Segment Marketing Manager for Enterprise Solutions
Dell, Inc., Round Rock, TX
Digital Marketing Manager for Federal
Dell, Inc., Washington, DC
Principal Marketing Manager - Backup & Recovery
EMC, Hopkinton, MA
Sales and Marketing Manager
DMEC
Product Marketing Manager
Cryptzone North America, Inc., Waltham, MA
Communications and Marketing Manager
Riverfront Recapture, Inc., Hartford, CT
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Data Activation: Real Results From Real Marketers
If you are a marketer and looking to scale your efforts in an efficient and effective manner, data has become the core of your strategy and will continue to drive your efforts for years to come.
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