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November 18, 2015 |
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Marketing Agencies Want Talent Focused on the Big Picture
Where are the agency stars of tomorrow coming from? Chief Marketer recently talked with several PROMO and B2B Top Shops, to get their thoughts on the challenges marketing agencies face hiring–and retaining—talent.
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Chief Marketer Asks…Which Brands Are Best at Customer Engagement?
Which brands are doing a great job creating customer engagement online and offline? We asked marketing pros from AT+T, Plum Organics and more to tell us which brands are really connecting.
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Special Report: The Influence of Incentives
Incentives take on many roles. These motivators can influence employees to work harder and be more loyal to one company. Incentives prompt consumers to join and be active in brand loyalty programs or to try new products. Discover the latest incentive trends in this Chief Marketer Special Report.
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6 Legal Risks Marketers Need to Understand Today
A slew of legal and compliance issues arose in a new survey with many of the issues involving the marketing space. Here are 6 risks you need to know about.
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Building a Data-Driven Marketing Culture
To CMOs, it’s become an aggravatingly familiar refrain: “You have to build a data-driven marketing culture.” How can you make that happen? Here's 6 steps.
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7 Steps to Align Sales & Marketing
There’s been plenty of discussion about the benefits of aligning sales, marketing and product organizations, right? In some ways, though, it seems like there's more talk and less action.
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Presenting the 2016 Top Shops!
Looking for a B2B or promotional marketing partner. Check out the 2016 B2B and PROMO Top Shops, our exculsive listing of the industry's top marketing agencies.
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Chief Marketer Listline
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured today include Olive Juice Kids and Valley Naturals.
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| Job Opportunities |
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Content Marketing Manager
MSCI, New York, NY
Senior Field Marketing Manager – Enterprise Security
Dell, Inc., Aliso Viejo, CA
Marketing Manager
Accenture, San Jose, CA
Field Marketing Manager
Dell, Inc., Round Rock, TX
Marketing Director
Dell, Inc., Round Rock, TX
Sr. Product Marketing Manager, Bioprocess Services
GE Healthcare, Marlborough, MA
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