| Chief DATA Marketer
Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECTDecember 13, 2013 |
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| 5 Tips for Capitalizing on the Short Holiday Shopping Season |
| List & Data Tricks, Tips and Trends |
| Chief Marketer Listline Dec. 13 |
5 Tips for Capitalizing on the Short Holiday Shopping SeasonBy Craig Fitzgerald  Marketers who are creative and timely can turn the short holiday shopping season to their advantage. Here's five ideas for using email, merchandising, search and other techniques to get on consumers' "nice" lists.FULL ARTICLE |
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List & Data Tricks, Tips and TrendsBy Chief Marketer Staff In this Tip Sheet, learn how to segment data for audiences of one or many, the top data marketing challenges for 2014, why B2B marketers are unhappy with conversion rates, ways to make social data meaningful and more.FULL ARTICLE |
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Chief Marketer Listline Dec. 13By Casey McClay  Each week, Chief Marketer and NextMark offer a collection of files new to market. Lists featured this week include the Myakka furniture catalog and Equity Financial Digest.FULL ARTICLE |
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Advertisement  Is The Atlantic in your future plans? You’ll reach 366,000 educated and intelligent subscribers who are curious, politically engaged and financially secure. 60+ mailers continue! Select Enhanced, Canadian, Political Affiliation, Religious/Charitable Donors, Marketing Genetics Enhanced, and International. Successful for publishing, political, fundraising, commercial, cultural, financial, Canadian and International mailers. It works! Cindi Nowatnick, Infogroup Targeting Solutions, 402.836.6238. |
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