Email Optimization | Forming a True Sales-Marketing Partnership
Chief Business Marketer September 27, 2018
First Data Focuses on Employee Engagement  
A multichannel content marketing campaign for a large retail customer helped First Data encourage employee use of its Money Network payroll solution. More…

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Discover the Future of B2B Marketing
Get a Clearer Picture of the Data-Driven Strategies Driving B2B
Reengaging Email Subscribers: Tips From the UN Foundation
Learn how the United Nations Foundation revamped its email strategy in three months, and reengaged sleepy subscribers. More…
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Enter Today! The CM200
Finally, an agency ranking that goes outside advertising to shine the spotlight on the rest of the marketing mix. From the editors of Chief Marketer comes the first comprehensive ranking of the top non-advertising agencies—The Chief Marketer 200, the first-ever list of the best U.S. engagement and activation agencies across more than 40 categories, specialties and client categories. Submit by September 29th!
Sharp Electronics Partners with Dealers to Boost Local Sales
Sharp Electronics is partnering with dealers around the country to help them market to local audiences with search, direct mail and other tactics. More…

Ready or Not: CA Consumer Privacy Act is Impetus for Change
The California Consumer Privacy Act is now the toughest data privacy law in the country. Here's what it means to marketers around the U.S. More…
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Free Webinar On Demand: Improving ABM: Why the intersection of accounts and people matter
Account based marketing isn’t really anything new. After all, if you’re not targeting your best prospects, then you’re not really marketing, are you? In this new live webinar sponsored by Dun & Bradstreet, learn the tools and techniques you need to access the right data at the right time and enable a winning ABM strategy. Watch today!
Experiential Strategy Helps Boston Magazine Engage Readers
From burgers to snowmageddon, events and experiential marketing help Boston Magazine create engagement for partners with readers. More…

September’s Top 10 B2B Stories
Hanging around with nothing to do? Check out the top 10 most popular B2B articles on ChiefMarketer.com for September 2018. More…
 
 
Job Opportunities

Cosmetics Marketing Manager
Algenol Biotech LLC, Fort Myers, FL

Product Marketing Manager
JEOL, MA

Digital and Print Marketing Manager
Alliance for Academic Internal Medicine, Alexandria, VA

Marketing Director
California Society of CPAs, Burlingame, CA

Regional Field Marketing Director
Aramark, Raleigh, NC
 
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Next Week! Connect to Convert 
Don't miss out! Join us in Boston and discover how ADP, EyeMed, GE, Grant Thornton, First Data and other leading marketers are improving their B2B lead gen, nurturing and conversion strategies. Programmed by the editors of LeadsCon and Chief Marketer. 

Masters of Martech 2018 
Learn how Nasdaq, Second City, Box and other brands are optimizing their martech spend in this new Chief Marketer Special Report. 
 
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