| Email Optimization | Forming a True Sales-Marketing Partnership |
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June 27, 2018 |
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Increasing B2B Social Screen Time With Video
Video is an essential way to engage B2B buyers—learn how brands like Avnet, AthenaHealth and Randstad are using it to connect in social channels. More…
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Special Report: Masters of Measurement
The NHL, Barilla, Caesar's, Aon and more top brands share their secrets for successful marketing measurement in this new Chief Marketer special report. More…
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| 2018 Experience Design & Technology Awards |
| This is the world’s only awards program recognizing the use of design and technology across live experiences—enter your best event environments, exhibits, technology, social campaigns and more for a chance at industry-wide recognition across one million marketers. |
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How Inattention Can Break B2B Brands
B2B brands that are confusing, misaligned or antiquated don’t get prospects’ attention. Here's why you need to watch your brand closely. More…
Experts Weigh in on 'Marketing to Women in the #MeToo Era'
More than 100 marketers gathered in Manhattan last week for the workshop “Marketing to Women in the #MeToo Era." Here's a wrap up of on the speakers, the discussion and the ideas shared. More…
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| Esports Business Summit |
October 1-3, 2018 | Caesars Palace, Las Vegas -
Attend the one conference that connects the entire Esports econsystem. Group rates and early registration discounts available – see site for details |
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BNY Mellon Takes Their Shot With Hamilton
BNY Mellon is leveraging its connection with Alexander Hamilton to capitalize on the founding father’s newfound pop culture hero status. More…
Upselling Can Help Stem Churn and Increase Retention: Study
Upselling customers within the first three months of their contract can help companies stem churn and increase retention by 30 percent. More…
What Are You Reading? June’s Top B2B & Martech Articles
Looking for some great summer reads? Check out our 10 most popular B2B & martech articles for June, featuring BNY Mellon, Cisco and more. More…
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Special Report: The Power of Personalization
Discover ideas for showing customers that you really understand their needs in this new special report. Sponsored by Full Contact.
Virtual Event: AI for Marketers
Is harnessing the power of AI on your 2018 to-do list for markeiting success? Hear how top brands like Ally Bank, IBM and more are doing just that in this new Chief Marketer virtual event. Sponsored by Revere.
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