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Chief Business Marketer June 25, 2015
BMA15 Round-Up: Engagement Online, In-Person and at the Game
Here’s some key soundbites from some of the featured speakers from BMA15 on content marketing, live events, sports sponsorships and more. More…
SPONSORED BY:
Serious Subscribers, Profitable RESULTS – Cygnus Media
Contact Elizabeth Jackson 847.492.1350– Ext. 318.
B2B Direct Mail Trends
B2B marketers must connect with prospects as early as possible. Making direct mail an integral part of their multichannel contact strategy can help companies influence customers, build brand presence and create a comprehensive strategy to close the sale. More…
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Changing with the Times
B2B direct mail and catalogs stays relevant with increased targeting
Create a Better B2B Big Data Plan
Sure, you’ve got lots of B2B data. But do you have a plan for how to use it? Now is the time to set your big data agenda. More…

Putting Editorial Content at the Heart of B2B Marketing
Travelers uses three distinct types of marketing content to engage business insurance prospects. More…
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B2B LeadsCon 2015 - The only conference to exclusively cover the unique challenges of the B2B Lead Gen Marketer.
Prices increase after 6/26 – Register Now!

 
 
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Take Your Videos Global: Technical Tips for Video Localization
Video marketing is now an important component of many successful corporate digital marketing plans. Ensure that your videos make an impact on as many people as possible by establishing a video translation strategy.

B2B Direct Mail Trends
B2B marketers must connect with prospects as early as possible in their decision-making process. Making direct mail an integral part of their multichannel contact strategy can help companies influence customers, build brand presence and create a comprehensive strategy to close the sale.
 
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