| Email Optimization | Forming a True Sales-Marketing Partnership |
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April 20, 2017 |
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The Secrets to B2B Email Success? Urgency and Clarity
If you’re looking to make an impact with B2B email, don’t expect to break through with just one punch. A strong series of messages with clear calls to action is the best way to connect with prospects. More…
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| Masters of Brand Activation |
| A full-day of content for marketers focused on trends, insights and ideas for leveraging brand activations across your marketing mix—all anchored by the PRO Awards, the world’s largest recognition program for promotion marketing. Early bird pricing now in effect through May 18. |
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Creating Content to Benefit Your Entire Organization
Executing a comprehensive content marketing strategy isn't an easy feat for any marketing leader. And it becomes even harder when you lack c-suite buy-in. More…
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How Web Design Can Influence Conversion
Good web design can help increase your conversion rate and engagement with your content, funneling leads down your marketing funnel towards a sale. More…
Modern Marketing Health Check: Are You Analytically Inclined?
To see how you are doing and identify your aspirational next-steps, compare your company to the best practices of industry leaders in these four critical customer insights and analytics areas . More…
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| Marketing in the Engagement Economy |
| How can marketing lead the way forward, fundamentally shifting the way the brand (and the organization) interacts with customers? Find out in this free webinar. |
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| Job Opportunities |
Communications & Marketing Director
American Heart Association, Denver
EVENTS MANAGER
Arizona State University, Phoenix, AZ
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Upper Limits Rock Gyms, St. Louis, MO
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Philadelphia College of Osteopathic Medicine, Suwanee, GA
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Workman Publishing Co., New York
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Spectrum, Columbia, TN
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B2B Lead Gen Survey
See the results of Chief Marketer's Exclusive B2B Lead Gen Survey and discover the challenges your peers (and competitors) are facing when it comes to finding, nurturing and converting leads.
OnDemand Webinar!
How can marketing lead the way for your brand to become a customer obcessed enterprise? Learn how in "Marketing in the Engagement Economy," a new ondemand webinar sponsored by Marketo.
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