| Email Optimization | Forming a True Sales-Marketing Partnership | 
					 
					
						
						
							
								
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									February 8, 2018 | 
								 
							
						 
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									7 Ideas for Interactive B2B Email Marketing  
									Interactive B2B email is much more than cat videos and dancing elf GIFs. Here's seven ideas to make your B2B email strategy more engaging.  More… 
									
										
											
												
												
													
														
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															| A Free Webinar: 10 Tips For Creating Great Webinar Content | 
														 
														
															| On Thursday, February 15th, at 11am PST, join Chief Marketer and Maropost for "New Research Reveals Action Steps For Killer Conversions” and learn what other sales and marketing professionals are focusing on and how they’re going to achieve their goals. Secure Your Spot Today! | 
														 
													
												 
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									 How to Make GDPR Work for Marketing Teams  
									The EU’s General Data Protection Regulation (GDPR) isn’t going to make your job easier. Here's what marketers need to know to weather the changes.  More… 
									
										
											
												
												
													
														
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															| The 2018 Ex Awards | 
														 
														
															| For more than a decade, the Ex Awards has shined a global spotlight on the best use of face-to-face marketing. Enter your events, your experiences, your integrated live campaigns and more for a chance at true industry recognition across 1.2 million marketers. | 
														 
													
												 
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									 AI Opportunities to Solve Digital Marketing Challenges  
									Here's five common challenges marketers face today and how AI can help.  More…  
									 
									PRxPR Raises Money and Awareness For Puerto Rico  
									Several Puerto Rican advertising and media pros have created PRxPR, a non-profit that has so far raised over $1 million for Puerto Rico hurricane relief.  More… 
									
										
											
												
												
													
														
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															| The PRO Awards Is Now Accepting Entries  | 
														 
														
															| Each year, the PRO Awards shines a global spotlight on the power of promotional marketing. This year’s PRO Awards features 33 categories including several that are new such as Best Use Of AI/VR/AR, Best Corporate Social Responsibility Campaign, and Best Campaign Targeting Gen Z. Entries are due by March 1st. | 
														 
													
												 
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									 Top Trends in Audio Branding  
									Audio-based user experiences are stepping into the spotlight as a fresh medium for sensory stimuli, and brands like M&Ms, Fiat and Calvin Klein are taking notice. Here's a look at 10 audio trends to watch in 2018.  More…  
									 
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												| Job Opportunities | 
											 
											
												 
												Regional Marketing Manager 
												Rigel Pharmaceuticals, Inc., South San Francisco, CA 
												 
												Media Placement Manager 
												The American Indian College Fund, Denver, CO 
												 
												Marketing Manager, US Consumer Print 
												HP, San Diego, CA 
												 
												Senior Customer Marketing Manager 
												Reynolds Consumer Brands, Lake Forest, IL 
												 
												Senior Marketing Manager 
												Council for Advancement and Support of Education, Washington, DC 
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												| Related Content | 
											 
											
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												 2018 B2B Lead Gen Outlook 
												Discover the latest B2B lead gen, nurturing and conversion trends in this new special report from Chief Marketer, sponsored by Informa Engage. 
												CMOs Sound Off: Special Feature  
												20 leading B2B and B2C CMOs share their insight on the top opportunities and trends facing marketers in 2018 in this new interactive feature. 
												  
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									| The Chief Marketer Network Source Directory | 
								 
								
									| Offers easy access to all the leading products, technology and services available – searchable by type, geography and name.  | 
								 
								
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